What is WoodUpp?
WoodUpp is all about Nordic design and quality, bringing Scandinavian principles right into your space. It’s not just about looks — it’s about transforming rooms with superior sound comfort and style. Whether you’re after acoustic panels or sleek outdoor cladding, WoodUpp offers a range of products crafted to elevate your environment. From easy and fast installation to innovative designs, it’s a fresh take on how interiors and exteriors can feel and function.
Main Benefits of WoodUpp
Here’s the quick rundown of what makes WoodUpp stand out:
- Rated 4.5/5 stars on TrustPilot — people really love it
- Easy and fast installation — no fuss, just results
- Scandinavian design principles — clean, minimal, and functional
- Wide product range — from Akupanel acoustic panels to AluWood outdoor cladding
- 100-day satisfaction guarantee — confidence in every purchase
Explore the Acoustic Panels
WoodUpp’s Akupanel collections are crafted with sound comfort in mind. The Akupanel 240 and Akupanel 60 both bring that Scandinavian touch to your room, redefining spaces with style and function. These panels don’t just look good — they transform your favorite rooms by improving acoustics and adding a sleek, modern vibe. Plus, there’s a whole range of accessories like CREATE, which lets you get creative and personalize your environment even more.
Outdoor Solutions with AluWood
Looking to make a statement outside? AluWood panels are the answer. Produced in Denmark, these outdoor slat panels combine durability with minimalist aesthetics. Featuring an aluminum core and genuine wood veneer, they’re designed to last and impress. Custom sizes up to 4 meters make them versatile for any project, and the easy installation means less hassle and more wow factor for your home’s exterior.
Tools, Samples, and Inspiration
WoodUpp doesn’t just sell products — it offers an experience. You can order samples to touch and feel the quality before committing, ensuring you know exactly what you’re getting. The visualizer tool lets you snap a photo of your room and see how different panels will look — a game changer for decision-making. And if you need a little inspiration, the gallery and customer cases showcase real transformations that might just spark your next idea.
WoodUpp’s Contribution to Sustainable Development Goals (SDGs)
- SDG 9: Industry, Innovation, and Infrastructure — promoting innovative design and durable products
- SDG 11: Sustainable Cities and Communities — enhancing living spaces with sustainable materials
- SDG 12: Responsible Consumption and Production — offering quality products that last and reduce waste
- SDG 13: Climate Action — focusing on sustainable production methods and materials
Customer Support and Guidance
Need help? WoodUpp provides detailed installation guides for both DIY enthusiasts and professionals, making the setup process smooth and precise. The FAQ section answers common questions, while the contact page connects you directly with the team for personalized advice. Plus, you can book an online meeting to get tailored guidance on your project — from brainstorming to installation tips and acoustic improvements. It’s support that goes beyond just selling panels.
What WoodUpp actually does
WoodUpp, founded by Mads Vesterby and headquartered in Ribe, Denmark, makes modular wooden acoustic panels (Akupanel), room dividers (Embrace) and outdoor panels (Aluwood), produced at a family factory built in 1991, with the first Akupanel made in 2016.
Where the products are made
- Acoustic panels: modular wooden Akupanel systems for sound absorption
- Room dividers and outdoor panels: Embrace and Aluwood product lines
- Family-run production: manufactured at the Vesterby family factory in Ribe, Denmark, built in 1991
Why this belongs on a sustainability directory
WoodUpp’s modular wooden panel systems, designed for interior acoustic treatment rather than synthetic foam alternatives, use a renewable material as their core input, supporting SDG 12 (Responsible Consumption and Production) through wood-based rather than petroleum-derived acoustic products.
Frequently asked questions
Who founded WoodUpp, and where is it based?
WoodUpp was founded by Mads Vesterby and is based in Ribe, Denmark, producing modular wooden acoustic panels at a family factory built in 1991.
Which SDG does WoodUpp support, and how?
SDG 12 (Responsible Consumption and Production), by making acoustic panels from wood, a renewable material, rather than synthetic foam alternatives.
Looking for similar clean technology projects?
See Clean Technology projects on Keys for Tomorrow.





