What Assiniboine Credit Union actually does
Assiniboine Credit Union (ACU) is a member-owned financial cooperative based in Winnipeg, Manitoba, offering everyday banking, mortgages, loans, RRSPs, TFSAs, GICs, mutual funds, business and agricultural banking, and insurance. Deposits are 100% guaranteed by the Deposit Guarantee Corporation of Manitoba. As a cooperative, profits are returned to members and communities rather than external shareholders.
Where the community investment shows up
- Community grants and sponsorships: B.U.I.L.D. Inc., Canadian Goodwill Industries, Harvest Manitoba, John Howard Society of Manitoba, Manito Ahbee Festival, Manitoba Indigenous Cultural Education Centre, Winnipeg International Children’s Festival
- Responsible investment: a member-directed Responsible Investment portfolio
- Local and Indigenous procurement: sourcing directly from Indigenous-owned, locally-owned, non-profit and B Corp suppliers
Proof, not just claims
ACU is the only Manitoba-based financial institution to be Certified B Corporation, and publishes an Annual Impact Report going back to 2019 with these figures broken out year by year, not just as a single headline claim.
Trusted by
Harvest ManitobaCommunity grant recipient
John Howard Society of ManitobaCommunity grant recipient
Manitoba Indigenous Cultural Education CentreCommunity grant recipient
Why this belongs on a sustainability directory
A credit union’s structure already routes profit back to members instead of outside shareholders. ACU adds a second layer on top: verified B Corp certification, published community-investment figures, and named Indigenous and local suppliers in its procurement. That combination is a concrete example of SDG 8 (Decent Work and Economic Growth) applied to how a financial institution actually spends and invests its own money, not just what it lends.
Frequently asked questions
Where is Assiniboine Credit Union based, and who uses it?
ACU is based in Winnipeg, Manitoba, and serves over 216,000 member-owners across Winnipeg, Brandon and surrounding rural and northern communities, following its 2025 merger with Caisse Financial Group and Westoba Credit Union.
Which SDG does Assiniboine Credit Union support, and how?
SDG 8 (Decent Work and Economic Growth), through member-owned profit-sharing, over $25 million procured from Indigenous, local, non-profit and B Corp suppliers in 2024, and more than $264 million in member Responsible Investments.
How is Assiniboine Credit Union verified as a sustainability project?
ACU is the only Manitoba-based financial institution to be Certified B Corporation, and publishes an Annual Impact Report with named community grant recipients and dollar figures each year.
Looking for similar finance projects?
See Finance projects on Keys for Tomorrow.
