What is Bare Necessities?
Bare Necessities is all about helping people transition to sustainable and zero waste lifestyles by offering high-quality, earth-friendly alternatives for personal care and home care needs. But it doesn’t stop there—they also specialize in curated B2B eco-friendly gifting and eco-luxe bulk gifting for corporates, Diwali, weddings, and more! It’s a woman-led organization that’s shaking up the personal care products industry with a fresh, conscious approach.
The Main Benefit of Bare Necessities
At its core, Bare Necessities aims to make zero-waste the norm, not an exception. Here are some key figures and facts that highlight its impact:
- B Corp score of 103.3, reflecting strong social and environmental performance
- Focus on sustainability and circular economy principles
- Products designed with a cradle-to-cradle approach—meaning everything is reusable or recyclable
- Innovative waterless home care solutions that reduce waste and emissions
- Woman-run and woman-led organization promoting conscious consumerism
Mission That Drives Change
The mission is simple yet powerful: provide high-quality, innovative products and educational services that help communities tackle their waste and carbon footprint. It’s about creating real environmental and social impact, making sustainability accessible and actionable for everyday life. The goal? To inspire a shift where zero waste isn’t just a trend but a lifestyle everyone embraces.
Core Values That Matter
Bare Necessities stands on strong values—ethical practices, high quality, and earth-friendly solutions. They create everyday necessities designed not to end up in oceans or landfills. With a people-centered and earth-centered approach, the brand addresses serious flaws in manufacturing, distribution, and consumption. It’s about doing better, for the planet and for people.
Embracing Circularity
What sets Bare Necessities apart is its commitment to circularity. From earth-friendly ingredients to modular, zero-waste packaging, every product is crafted with a cradle-to-cradle mindset. This disrupts an industry that’s been stuck in the same old patterns for decades. Their waterless home care innovations cut waste, reduce emissions, and celebrate sustainability in action. No more “use and throw” culture—just cleaner, greener, and fairer solutions for all.
Impact on Sustainable Development Goals (SDGs)
- SDG 12: Responsible Consumption and Production
- SDG 13: Climate Action
- SDG 5: Gender Equality (woman-led organization)
- SDG 6: Clean Water and Sanitation (waterless innovations)
- SDG 8: Decent Work and Economic Growth (ethical manufacturing)
Why Conscious Consumerism Matters
In today’s world, conscious consumerism isn’t just a buzzword—it’s a necessity. Bare Necessities taps into this growing movement by offering products that align with values of sustainability and responsibility. It’s about empowering consumers to make choices that reduce their environmental footprint while supporting ethical businesses. Plus, with a focus on women leadership, it champions diversity and inclusion in the green economy. So, when you choose Bare Necessities, you’re not just buying a product—you’re joining a movement toward a cleaner, fairer planet.
What Bare Necessities actually does
Bare Necessities makes plastic-free, toxin-free personal care, home care and lifestyle products, handmade by a women-run team in Bengaluru, with packaging designed to be repurposable, recyclable or biodegradable. Alongside the products, it runs Bare Learning, a zero waste education arm whose courses are recognised by UNESCO as a climate action resource. It also offers a Return Jars refill programme and corporate zero waste gifting.
Where Bare Necessities shows up
- Retail: sold through its own store and on Nykaa, Blinkit and Amazon.in.
- Corporate gifting: case studies published for Goethe-Institut, CHIREC, Cognizant, Flipkart, Amdocs, CRED and Cisco Meraki.
- Education: Bare Learning has reached 156,697 people directly and recorded more than 120,000 online course enrolments.
Proof, not just claims
The figures come from the company’s own impact report, which also counts 348,749 products sold over the same period. Bare Necessities describes itself as India’s first FMCG brand to become a Certified B Corporation.
Trusted by
CognizantCorporate gifting case study
FlipkartCorporate gifting case study
AmdocsCorporate gifting case study
CREDCorporate gifting case study
Cisco MerakiCorporate gifting case study
Why this belongs on a sustainability directory
Bare Necessities’ SDG12 case is measured, not implied: every product replaces a packaged single-use equivalent, and the company tracks the result as 71.3 million plastic units and 313,801 kg of waste kept out of landfill since 2016. Pairing that with a zero waste education programme means the change in consumption habits is taught as well as sold.
Frequently asked questions
Where is Bare Necessities based, and who uses it?
Bare Necessities is based in Bengaluru, Karnataka, India, and was founded in 2016. It sells to consumers through its own store, Nykaa, Blinkit and Amazon.in, and supplies zero waste corporate gifts to organisations including Goethe-Institut, Cognizant, Flipkart, Amdocs, CRED and Cisco Meraki.
Which SDGs does Bare Necessities support, and how?
SDG12 (Responsible Consumption and Production): its plastic-free products and refill programme saved 71.3 million single-use plastic units and diverted 313,801 kg of waste from landfill between July 2016 and March 2025, according to its impact report.
How is Bare Necessities verified as a sustainability project?
Bare Necessities is a Certified B Corporation since April 2024, with a B Impact Assessment score of 103.3, and its Bare Learning courses are recognised by UNESCO as a climate action resource.
Looking for similar Waste & Recycling projects?
See Waste & Recycling projects on Keys for Tomorrow.
