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Aromas para el Alma: Natural Aromatherapy Rooted in Costa Rica

Aromas para el Alma is a certified B Corp making organic essential oils, home fragrance, and personal care products from a lab and eight-store retail network across Costa Rica.

Aromas para el Alma homepage

What Aromas para el Alma actually does

Aromas para el Alma is a Costa Rican natural aromatherapy and personal-care brand making essential oils, home fragrance (candles, reed and electric diffusers), and body, face, and hair care products from organic and natural ingredients. What started in 2002 as a solo venture from founder Andrea Becerra Kriebel grew into a formally incorporated company in 2005, later joined by Maelle Dubois, and today runs a lab and retail network across Costa Rica.

Where the products show up

  • Home fragrance: candles, reed diffusers, and electric diffusers formulated with natural essential oils rather than synthetic fragrance.
  • Personal care: organic-ingredient body, face, and hair care lines, plus soaps and gift sets.
  • Retail: eight physical stores across Costa Rica (San Rafael de Escazu, Multiplaza Escazu, Sabana, Santa Ana, Curridabat, Moravia, Heredia, Alajuela) alongside its online shop.

Proof, not just claims

Aromas para el Alma has held B Corp certification since 2018. It carries the “Esencial Costa Rica” national brand license, runs a carbon-offset tree-planting program in the Tenorio Miravalles Biological Corridor, and uses certified organic ingredients (cited to USDA/QAI standards) across its formulations. The company also runs an upcycling program and is majority women-led, with 35 employees across its stores and lab. No quantified figures for the tree-planting or upcycling programs are published on the site, so none are claimed here.

Why this belongs on a sustainability directory

Aromas para el Alma connects everyday personal-care and home-fragrance purchases to verifiable sustainability commitments: organic and cruelty-free formulation supports responsible consumption and production (SDG12), its carbon-offset forest program contributes to climate action (SDG13), and its majority women-led team and founder-led origin story support gender equality (SDG5) in a sector where formulation and sourcing decisions are usually made without public accountability.

Frequently asked questions

Where is Aromas para el Alma based, and who is it for?

Aromas para el Alma is based in Costa Rica, with its lab and corporate operations in San Rafael, Alajuela, and a retail network of eight stores including locations in Escazu, Santa Ana, Curridabat, Moravia, and Heredia. It sells to everyday consumers looking for natural, organic alternatives to conventional aromatherapy and personal-care products.

Which SDGs does Aromas para el Alma support, and how?

SDG12 (Responsible Consumption and Production) through certified organic, cruelty-free formulation. SDG13 (Climate Action) through its carbon-offset tree-planting program in the Tenorio Miravalles Biological Corridor. SDG5 (Gender Equality) through its majority women-led team and founder-led leadership.

How is Aromas para el Alma verified as a sustainability project?

Aromas para el Alma has been a certified B Corporation since 2018 and holds the “Esencial Costa Rica” national brand license, a government-backed mark for companies meeting defined sustainability and quality standards.

Looking for similar cosmetics and personal care projects?

See Cosmetics and personal care projects, or browse all Health & Well-being projects.

Arnaud Michel, founder of Keys for Tomorrow
About the curator

Arnaud Michel is the founder and curator of Keys for Tomorrow. In 2014, his master’s thesis on community currencies and sustainable development won the Prix Recherche at Belgium’s Prix de l’Économie Sociale; the research was later published in Ecological Economics (Elsevier, 2015). He curates this directory to the same standard, cross-checking every project against B Corp, 1% for the Planet, and Solar Impulse Foundation records. Connect on LinkedIn.

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