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Perennial Strategy: Communications Consulting for Mission-Driven Organizations

Perennial Strategy is a Portland-based B Corp helping foundations, nonprofits and mission-led businesses sharpen their communications and impact strategy. Clients include Nike Foundation, Gap Inc. and the Mind & Life Institute.

Perennial Strategy homepage

What Perennial Strategy actually does

Perennial Strategy is a Portland, Oregon communications and social impact consulting firm that helps purpose-driven organizations, typically 40 to 200 staff, sharpen their messaging, mission strategy, stakeholder engagement, branding and ESG communications. The firm works with foundations, nonprofits and mission-led businesses to help them reach new audiences and communicate impact clearly rather than in vague sustainability language.

“Highest praise to the Perennial team for their skillful guidance.”

Susan Bauer-Wu, Former President, Mind & Life Institute

Where the work shows up

  • Foundations and philanthropy: Nike Foundation, Robert Wood Johnson Foundation
  • Nonprofits and research institutes: Mind & Life Institute, World Forestry Center, Renée Crown Wellness Institute at CU Boulder
  • Mission-led business: Gap Inc., Portland General Electric, Purpose Springboard, The Life Story Initiative

Proof, not just claims

Perennial Strategy is a Certified B Corporation and an Oregon Benefit Company, a legal structure that requires the firm to formally weigh social and environmental impact alongside profit. It is also a member of Inspired Companies Global. The firm does not publish a self-reported impact number; its proof is the roster of named clients and direct testimonials above, not a single manufactured statistic.

Trusted by

Nike FoundationPhilanthropy
Mind & Life InstituteResearch nonprofit
Portland General ElectricUtility
Gap Inc.Retail
World Forestry CenterNonprofit
Robert Wood Johnson FoundationPhilanthropy

Why this belongs on a sustainability directory

A lot of genuine impact work fails to land because the organization behind it cannot communicate it clearly to funders, members or the public. Perennial Strategy’s role is to close that gap for organizations already doing the work, which ties directly to SDG 17 (Partnerships for the Goals): stronger communication and stakeholder engagement is what turns isolated impact work into coordinated, fundable action.

Frequently asked questions

Where is Perennial Strategy based, and who uses it?

Perennial Strategy is based in Portland, Oregon, and works with foundations, nonprofits and mission-led businesses including Nike Foundation, Gap Inc. and the Mind & Life Institute.

Which SDG does Perennial Strategy support, and how?

SDG 17 (Partnerships for the Goals), by helping mission-driven organizations communicate their impact clearly enough to build the partnerships and funding relationships that scale their work.

How is Perennial Strategy verified as a sustainability project?

Perennial Strategy is a Certified B Corporation and a registered Oregon Benefit Company, a legal structure requiring formal consideration of social and environmental impact alongside profit.

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Arnaud Michel, founder of Keys for Tomorrow
About the curator

Arnaud Michel is the founder and curator of Keys for Tomorrow. In 2014, his master’s thesis on community currencies and sustainable development won the Prix Recherche at Belgium’s Prix de l’Économie Sociale; the research was later published as Ecological Economics (Elsevier, 2015). He curates this directory to the same standard, cross-checking every project against established certification bodies and directories — including B Corp, 1% for the Planet, and Solar Impulse Foundation — alongside direct research into each project’s own record. Connect on LinkedIn.

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