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Luke’s Lobster: Sustainable Seafood Delivered Fresh to Your Door

Luke’s Lobster is a seafood company committed to sustainability, offering fresh Maine lobster and seafood products directly to consumers. With a focus on traceability and responsible sourcing, they ensure quality and fairness for both customers and fishermen. Their shacks provide a unique dining experience, celebrating seafood culture while supporting local communities. Luke’s Lobster is dedicated…

Luke's Lobster

What is Luke’s Lobster?

Luke’s Lobster is a seafood company that’s been serving up sustainable, traceable seafood since 2009. Starting in NYC, this brand has grown into a nationwide favorite, bringing fresh Maine lobster and other seafood delights straight to customers’ doorsteps, grocery stores, and their own shacks. What sets Luke’s apart? They work directly with fishermen, handpicking the best catches, then steam and prepare the seafood themselves before shipping it out. This vertical integration cuts out the middleman, meaning better tasting seafood for fans and fairer prices for the fishermen who make it all possible.

Main Benefits of Luke’s Lobster

Here’s a quick snapshot of what makes Luke’s Lobster stand out:

  • 30% off when you buy 2 or more items during Friendsgiving (11/5/25 – 11/11/25) at Luke’s Online Market
  • Fresh Maine lobster shipped directly to your door, auto-applied discount in cart
  • New product alert: Luke’s Shrimp now available nationwide at Whole Foods Market
  • Luke’s Balboa Island shack is now open for seafood lovers
  • Certified B Corp status since 2018, reflecting commitment to sustainability and social responsibility
  • Vertically integrated seafood processing in Saco, Maine, ensuring traceability from dock to plate

Traceability and Sustainability at the Core

Luke’s Lobster isn’t just about tasty seafood; it’s about doing it right. By buying directly from fishermen they trust, Luke’s ensures every lobster, crab, and shrimp is traceable and sustainably sourced. This means customers can enjoy their lobster rolls and crab rolls knowing the seafood was caught responsibly. Plus, being a certified B Corp means Luke’s meets rigorous standards for social and environmental performance, accountability, and transparency. It’s seafood with a conscience.

Expanding the Seafood Aisle

In 2018, Luke’s took a big step by launching branded grocery products—flash-frozen lobster meat, tails, and seafood meals—making it easier than ever to enjoy premium seafood at home. And now, with Luke’s Shrimp hitting Whole Foods Market shelves nationwide, seafood fans have even more delicious options to choose from. Whether it’s a shrimp roll or a lobster Cobb salad, Luke’s continues to bring the taste of Maine right to your kitchen.

Visit the Shacks for the Full Experience

Nothing beats the vibe of a Luke’s Lobster shack. These spots aren’t just restaurants—they’re a celebration of seafood culture. From the iconic lobster roll to hot haddock sandwiches, the menu is packed with Maine-inspired favorites. Whether you’re a longtime fan or a first-timer, visiting a shack offers a chance to enjoy fresh, sustainable seafood in a casual, welcoming setting. And with the new Balboa Island location now open, there’s even more reason to stop by and savor the flavors.

Luke’s Lobster and the Sustainable Development Goals (SDGs)

  • SDG 12: Responsible Consumption and Production – through sustainable seafood sourcing and vertical integration
  • SDG 14: Life Below Water – by supporting sustainable fishing practices and protecting marine ecosystems
  • SDG 8: Decent Work and Economic Growth – fair pricing and direct partnerships with fishermen
  • SDG 9: Industry, Innovation, and Infrastructure – owning the seafood processing journey from dock to plate
  • SDG 17: Partnerships for the Goals – collaborating closely with fishermen and retailers nationwide

What’s Next for Luke’s Lobster?

Luke’s Lobster keeps pushing the boundaries of what sustainable seafood can be. With ongoing innovation in product offerings and a commitment to traceability, the company is poised to keep delivering fresh, delicious seafood while supporting the communities and ecosystems that make it all possible. So whether you’re craving a classic lobster roll or exploring new shrimp dishes, Luke’s is all about bringing the best of the sea to your table—fresh, fair, and full of flavor.

What Luke’s Lobster actually does

Luke’s Lobster is a family-owned Maine seafood company founded in 2009 by Luke Holden, a third-generation lobsterman, and his partner Ben Conniff. It describes itself as Maine’s first vertically integrated seafood company: it buys directly from lobstermen and lobstering co-ops at the wharf, processes the catch at its own purchasing and production facility in Saco, Maine (opened in 2013), and sells through its seafood shacks, grocery products and an online market.

Every source and supplier is held to the “Luke’s Sustainability Standard”, which the company enforces through its own hands-on research and audits rather than relying on third-party labels. The standard sets species-specific rules for lobster, Jonah crab, shrimp and clams, covering size limits, licensing, trap limits and catch caps, so each roll can be traced back to the harbor where it was caught.

Where Luke’s Lobster shows up

  • Restaurants: Luke’s Lobster shacks across twelve US states, plus partner locations in Japan and Singapore, serving traceable Maine seafood.
  • Grocery: seafood meals on US supermarket shelves since 2018.
  • Direct to consumer: an online market, launched in 2020, shipping Maine seafood to homes.
  • Maine fishing communities: direct wharfside buying from lobstermen and co-ops, keeping value close to the harbors that supply it.

Proof, not just claims

101.4Overall B Impact Score · B Lab, vs 50.9 median
20xMore climate-friendly than beef · Luke’s carbon footprint assessment of lobster
100%Renewable energy · Luke’s operations

Luke’s Lobster has been a Certified B Corporation since January 2018. Beyond sourcing, it uses nearly the whole lobster: hard-to-reach meat goes into ravioli, cakes and bisque, shells go to Maine farms as fertilizer, and lobster glycoprotein is supplied for eczema skincare.

Trusted by

Marin SkincareLobster glycoprotein partner
TanbarkLocal compostable packaging partner

Why this belongs on a sustainability directory

Luke’s Lobster ties its business to the health of the fisheries it buys from. Its sourcing standard enforces size limits, catch caps and gear rules such as minimum trawl mesh sizes, which protects breeding stock and limits bycatch in line with SDG 14 (Life below water). Full traceability, whole-animal use, shell composting, compostable takeout packaging and a switch to 100% renewable energy address SDG 12 (Responsible consumption and production).

Frequently asked questions

Where is Luke’s Lobster based, and who uses it?

Luke’s Lobster is a Maine seafood company with its purchasing and production facility in Saco, Maine. Diners use it through its seafood shacks in twelve US states and partner locations in Japan and Singapore, and shoppers buy its products in US supermarkets and through its online market.

Which SDGs does Luke’s Lobster support, and how?

It supports SDG 14 (Life below water) by holding every seafood source to species-specific size limits, catch caps and gear rules. It supports SDG 12 (Responsible consumption and production) through dock-to-plate traceability, whole-lobster use, shell composting, compostable packaging and 100% renewable energy.

How is Luke’s Lobster verified as a sustainability project?

Luke’s Lobster has been a Certified B Corporation since January 2018, with an overall B Impact Score of 101.4 according to the B Lab directory. It also audits each seafood source and supplier directly against its own published Luke’s Sustainability Standard.

Looking for similar fishing projects?

See Fishing projects, or browse all Food & Beverage projects on Keys for Tomorrow.

Arnaud Michel, founder of Keys for Tomorrow
About the curator

Arnaud Michel is the founder and curator of Keys for Tomorrow. In 2014, his master’s thesis on community currencies and sustainable development won the Prix Recherche at Belgium’s Prix de l’Économie Sociale; the research was later published as Ecological Economics (Elsevier, 2015). He curates this directory to the same standard, cross-checking every project against established certification bodies and directories — including B Corp, 1% for the Planet, and Solar Impulse Foundation — alongside direct research into each project’s own record. Connect on LinkedIn.

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