What is the Project?
La Tercera Mirada is an innovative management consulting initiative in the nonprofit sector with a remarkable B Corp score of 96.8. The project focuses on generating equitable and sustainable economic growth for all stakeholders. With its triple impact purpose, the project emphasizes that collaborative work and shared value are the keys to sustainable development. From its main website at la3mirada.com to its active presence on social media platforms such as Facebook, Instagram, LinkedIn, Twitter, and WhatsApp, the project clearly demonstrates its commitment to engaging diverse audiences. It even offers a portfolio for deeper insights (Portfolio), and an accessible contact point via phone and email, ensuring that interested parties can quickly connect.
Main Benefit
The primary benefit of this project lies in its clear dedication to infusing sustainable practices into organizational management and event production. Key figures and facts include:
- Sustainable event production with high-level logistical and audiovisual management.
- Collaborative co-creation methodologies based on Design Thinking.
- A comprehensive approach to consulting that helps organizations create shared value.
- International certification efforts through the 100% carbon neutral program.
- A people-centered approach focusing on the realities of daily sustainable development challenges.
Project Overview
The project is deeply rooted in a solid purpose of triple impact, aimed at fostering sustainable economic growth with equity for all participants. It sets the tone by stating, “Our Purpose of Triple Impact is to contribute to the generation of equitable and sustainable economic growth for all stakeholders.” This vision is accomplished through a series of services ranging from strategic consulting to the production of events and collaborative workshops. The narrative is clear and engaging: organizations need to make sustainability a differentiator in their business and management models, and this project is prepared to help them do so by co-creating solutions that address social and environmental challenges.
Consulting and Collaborative Workshops
This initiative places special emphasis on consulting services. Organizations constantly face the challenge of making sustainability part of their DNA, and through well-structured consulting services, La Tercera Mirada offers a unique, people-centered approach. In a very conversational way, it is clear that the project guides organizations in co-creating solutions to real-world problems. Collaborative workshops are carefully designed for both internal and external stakeholders, blending sustainable logistics, transmedia languages, and a touch of high-level audiovisual management. These workshops often become memorable co-creation experiences… which is exactly what companies need to drive lasting change.
Climate Action and Shared Value
The focus on climate action is another hallmark of this project. Organizations, irrespective of their size or industry, are supported in their challenges to avoid, mitigate, and compensate for their environmental footprints. In an effort to bridge market forces with sustainable impact, the project partners with international programs to certify 100% carbon neutrality. This certification not only measures and verifies CO2, water, and biodiversity footprints but also paves the way for a comprehensive understanding of sustainability. The project suggests that, sometimes, going the extra mile and thinking outside the box by identifying new opportunities and allies can make all the difference.
Different Perspectives on Sustainable Impact
Central to this project are three fundamental principles: People-Centered Approach, Easy Language, and Going the Extra Mile. The People-Centered Approach recognizes that those facing the challenges of sustainable development each day are the ideal experts. By integrating collaborative methods like Design Thinking, the project ensures that solutions are built from diverse perspectives. The use of Easy Language makes sustainability accessible, turning complex concepts into memorable experiences with graphic materials and transmedia storytelling. Lastly, the ethos of Going the Extra Mile is about adding value beyond the obvious, ensuring that each organization finds new opportunities to boost their sustainable development efforts.
Project Impact
- SDG 8 – Decent Work and Economic Growth
- SDG 12 – Responsible Consumption and Production
- SDG 13 – Climate Action
- SDG 17 – Partnerships for the Goals
Closing Thoughts on Sustainable Development
The journey of La Tercera Mirada is a fine example of how collaboration, innovation, and a commitment to sustainability can drive lasting social and environmental change. With comprehensive strategies that span consulting, event production, and climate action measures, the project has successfully showcased that sustainable development is not just a buzzword but a dynamic reality built on shared value initiatives. Clear messages like “We believe in the power of collaborative work” and “Organizations are capable of addressing social and environmental issues using their market strengths” resonate strongly in an increasingly eco-aware world. The project’s emphasis on using methods based on Design Thinking to involve the true experts on the frontlines of sustainability ensures every stakeholder has a role. Simple yet powerful, these efforts reflect natural human impulses to innovate and support well-being for all… all while creating memorable experiences that go far beyond conventional business models.
