What the Project Is
Tide Social represents a different communication agency, driven by positive impact… It connects brands and causes in a genuine way, transforming the world, business, and society. This project is all about creating strategies, developing ideas, implementing solutions, and communicating impactful actions that truly resonate. It is a specialist in guiding brands to become more relevant through initiatives aimed at building a more positive economy focused on the development of people and organizations. For Tide Social, causes are not mere waves; they are vast seas that move in rhythm with the world. The project’s roots lie in its commitment to authentic connection, which allows every action to ripple across society.
Main Benefits
The project’s benefits are clear and measurable. Key figures and facts include:
- B Certified Company – Reflecting high standards of environmental and social engagement.
- Member of the UN Global Compact – Aligning strategies with universal principles on Human Rights, Labor, Environment, and Anti-Corruption.
- ESG Rating – An AA rating by @Humanizadas, showcasing excellence in relationships with multiple stakeholders.
- Carbon Neutral Seal – A commitment to neutralize 100% of the carbon emissions from its activities.
- Bcorp Score: 82.8 – Demonstrating robust performance within the professional, scientific, and tech industry.
Impactful Strategies
The project stands out by generating value for brands through meaningful impact… It drives initiatives that enhance customer engagement as well as employee mobilization. Strategies such as cause marketing, corporate volunteering, diversity, equity & inclusion projects, and internal communication (endomarketing) are deployed with precision. With an emphasis on building strategies that connect with real-life challenges, the project crafts communications that are not only informative but also transformative. Press advisory, influence mapping, and customized projects further fortify its approach to crafting journeys that resonate in the modern business landscape.
Social Institution Partnerships
By bridging the gap between social institutions and brands, the project creates pathways for genuine connection. It employs its extensive communication expertise to make social institutions even more relevant. Whether through fundraising campaigns or social media management, every step is taken to bring the cause to people and brands who can connect with it authentically. This partnership approach enhances stakeholder relationships and bolsters initiatives that might otherwise struggle to find momentum. There is a clear dedication to ensuring that each cause is seen, celebrated, and transformed into tangible action.
Customized Solutions
Tide Social delivers a suite of customized solutions that encompass a wide variety of services. The offering covers everything from the implementation of ESG strategies and corporate volunteering to the design of visual and verbal identities. These solutions are complemented by communication planning, press advisory, influence mapping, internal endomarketing, and strategic campaign development. This flexible approach makes it possible to co-create tailored projects that empower organizations—both brands and social institutions—to continue their impact over the long haul. The tailored interventions speak to the project’s commitment to genuine communication and purposeful collaboration, ensuring that every integrated strategy brings real value to those involved.
Dynamic Integration of Communication and Strategy
The project exemplifies how dynamic and authentic communication can transform complex ideas into engaging narratives. Emphasizing a human approach in every action, it uses a plethora of tools and methodologies to integrate cause strategies with business development. The language is clear, direct, and at times casual–with brief pauses like ellipsis that mimic natural conversation—to remind everyone that behind every tactic there’s a story worth sharing. This blending of strategy and communication is consistently seen in the very essence of the project, from its original logo representation to every campaign that is implemented.
Project Impact
- SDG 8: Decent Work and Economic Growth – Promoting initiatives that lead to sustainable business practices.
- SDG 10: Reduced Inequalities – Facilitating access to opportunities via cause and social projects.
- SDG 12: Responsible Consumption and Production – Encouraging transparency and ethical management.
- SDG 13: Climate Action – Demonstrated by the achievement of a Carbon Neutral Seal and environmental preservation efforts.
- SDG 17: Partnerships for the Goals – Cultivating alliances with social institutions and globally recognized movements like the UN Global Compact.
Future Opportunities
The project is always in pursuit of new challenges. It continues to open avenues for brands through innovative cause strategies and authentic communication practices. With services ranging from press advisory and tailored communication planning to influence marketing and endomarketing, the platform provides opportunities for stakeholders to engage directly with impactful actions. A well-constructed cause strategy is not only capable of increasing the positive perception of a brand—it adds significant value to the business itself. The contact details available, including an email at [email protected] and a phone line at +55 11 5531-2910, as well as social media links on LinkedIn and Instagram, serve as gateways to explore this transformative journey. Positioned in a buzzing location in Moema, São Paulo, with an address at Alameda dos Maracatins, 1217 Cj 310, the project marks its presence with confidence. With a clear focus on communication, marketing, consultoria, assessoria, imprensa, influenciadores, endomarketing, planejamento, estratégia, social, ambiental, terceiro setor, marcas, and ONG, Tide Social continues to redefine what it means to be an agency that is truly driven by positive impact.
