Studio Duel: Creative Rebels for a Good Cause
Studio Duel is a graphic design agency based in The Hague, known for its bold and rebellious approach to creativity. These creative rebels don’t just make things look good—they’re on a mission to build a fair, sustainable, and healthy world for everyone. By teaming up with like-minded individuals and organizations, Studio Duel merges powerful missions with striking design to spark a revolution. Their work spans engaging websites, compelling campaigns, clear animations, strong logos, playful typography, smart concepts, bold magazines, and colorful books. It’s a creative playground aimed at a positive future.
Main Benefits and Key Facts About Studio Duel
Studio Duel stands out not just for its creativity but for its commitment to impact. Here are some key figures and facts that highlight what makes them unique:
- B Corp score of 87.4, reflecting strong social and environmental performance
- Located in The Hague, Netherlands, serving clients with a focus on sustainability and inclusivity
- Specializes in graphic design, communication, and strategic advice on sustainability and creativity
- Offers unsolicited strategic and substantive advice to push projects toward meaningful impact
- Team includes co-founders Bas de Koning and Hederik van der Kolk, plus talented designers Patricia de Koning and Mia Sinovec
The Rebel Spirit Behind Studio Duel
Studio Duel’s team is anything but ordinary. They’re stubborn, quirky, and not afraid to challenge the status quo—even their clients. They don’t follow rigid processes or repeat the same formula twice. Instead, they bring fresh, unexpected ideas to every project. This rebellious spirit fuels their creativity and ensures that each design tells a clear, coherent story while pushing boundaries. Their commitment to sustainability and inclusivity isn’t just talk—it’s baked into every pixel and concept.
Projects That Make a Difference
Studio Duel’s portfolio is packed with projects that showcase their impact-driven approach. For example, their outstanding rebranding for ROM InWest brought a fresh website and house style that highlights innovative ideas from North Holland entrepreneurs. Then there’s the new website for Haagse Vrijheidsmaaltijden, celebrating freedom in the Netherlands with a vibrant online presence. They also worked on Onboarding Nature, encouraging companies to put nature at the heart of their business operations. And their project supporting female entrepreneurs shines a light on the gender gap in leadership, aiming to create more space for women in business.
Meet the Rebels Behind the Magic
The creative force at Studio Duel is a diverse group of passionate individuals. Bas de Koning, co-founder and concept developer, crafts designs that are not just visually appealing but also tell compelling stories. Hederik van der Kolk, also a co-founder and art director, brings deep sustainability knowledge to translate complex ideas into powerful visuals. Patricia de Koning, a graphic designer since 2021, excels in illustration and animation, adding dynamic layers to the team’s work. And Mia Sinovec, with her cheerful and playful style, blends print, art, and technology to create meaningful designs that stand out.
Studio Duel’s Impact on Sustainable Development Goals (SDGs)
- SDG 3: Good Health and Well-being – promoting healthy, sustainable living through design
- SDG 5: Gender Equality – supporting female entrepreneurs and inclusivity
- SDG 12: Responsible Consumption and Production – encouraging sustainable business practices
- SDG 13: Climate Action – integrating nature and sustainability into corporate identities
- SDG 16: Peace, Justice, and Strong Institutions – fostering freedom and community through projects like Haagse Vrijheidsmaaltijden
Studio Duel’s Commitment to a Better World
Studio Duel isn’t just about making things look good—they’re about making things matter. Their impact report, “Doing Good is Not Enough… Do Better!” reflects their ongoing journey to create substantive change through creativity. They’re committed to projects that contribute to a better world, and if a project doesn’t align with that mission, they simply won’t take it on. This dedication to meaningful work, combined with their rebellious spirit and creative expertise, makes Studio Duel a unique force in the graphic design world.





















