What is Rude Health?
Rude Health is all about good food and drink that truly rocks your world. It’s the kind of stuff that tantalises your taste buds and puts a spring in your step. Starting back in 2005 at a humble kitchen table with the Ultimate Muesli, and later launching gobsmacking dairy-free drinks in 2013, the brand has stayed true to its roots. Today, the range has grown way beyond that first muesli, but the approach remains the same: creating crave-worthy food and drinks using only the tastiest kitchen cupboard ingredients. Nothing artificial. Just pure, delicious goodness that makes the healthy choice easy and enjoyable.
Main Benefits of Rude Health
Here’s why Rude Health stands out:
- 23 Great Taste Awards proving the flavour is spot on
- Established since 2005, blending tradition with innovation
- Focus on dairy-free drinks that are versatile – pour on cereal, bake with them, or add a lovely cloud to your tea or coffee
- Granola that’s high in fibre and whole grain, packing a whole lotta goodness
- Only natural, kitchen cupboard ingredients – no artificial nonsense
- B Corp score of 120.7, reflecting a strong commitment to social and environmental performance
Flavour is the Mantra
At the heart of Rude Health is flavour. Bright, bold, and unapologetically delicious. They make food for people who fill their bowls to the brim and want every bite to count. It’s about turning simple kitchen cupboard ingredients into something crave-worthy. No bland breakfasts here – just vibrant, tasty food that wakes you up and keeps you going.
Quality is the Mission
Quality isn’t just a buzzword for Rude Health; it’s a mission. They look to nature first, sourcing ingredients from where they grow best. Why make food in labs when you can grow organic almonds in groves? This commitment to natural sourcing means every product is packed with the best nature has to offer, ensuring that what lands on your plate is wholesome, nutritious, and bursting with flavour.
Championing a Brighter Way
Rude Health believes in a brighter way of doing business. It’s not just about profit – it’s about balancing people, planet, and profit. This means making choices that support sustainability, ethical sourcing, and social responsibility. It’s a business model that looks beyond the bottom line to create positive impact for communities and the environment alike.
Project Impact and Sustainable Development Goals (SDGs)
- SDG 2: Zero Hunger – promoting nutritious, wholesome food options
- SDG 3: Good Health and Well-being – encouraging healthy eating habits
- SDG 12: Responsible Consumption and Production – using natural ingredients and sustainable sourcing
- SDG 13: Climate Action – supporting environmentally friendly farming practices
- SDG 15: Life on Land – sourcing from organic farms and groves
Where to Find Rude Health
Rude Health products are easy to find across many popular retailers, making it simple to bring their delicious, healthy food and drinks into your home. Whether you shop at Waitrose, Tesco, Sainsbury’s, Morrisons, Ocado, Holland & Barrett, or Abel & Cole, you’re never far from a bowl full of goodness. Plus, their social media channels keep fans connected and inspired with fresh ideas and updates.
