Magnomer’s Innovative Approach to Functional Coatings for Recyclable Packaging

Magnomer is changing the landscape of recyclable packaging with its innovative magnetizable coatings. This technology enhances the sorting process for PET containers, making recycling more efficient and economically viable. By addressing long-standing challenges in the packaging industry, Magnomer is paving the way for a more sustainable future. Their approach not only aligns with recycling guidelines…

magnetizable coatings

What is the Project?

FUNCTIONAL COATINGS FOR RECYCLABLE PACKAGING – a title that may sound technical at first, but it tells a compelling story about innovation in recycling. The APR Design Guide for Plastic Recyclability sets guidelines and recognizes packaging innovations which help recycling. It introduces transformative ideas, like magnetizable coatings technology that is reimagining how packaging can be sorted. On a high-volume commercial scale, shrink sleeves have been tested, and the results are simply impressive… the technology significantly improves sorting out of problematic labels in operations commonly used for recycling PET containers. This project proves that careful design and advanced material solutions can change the narrative of recyclable packaging.

Main Benefit of the Technology

Magmark coatings have proven their worth by addressing specific challenges that have long plagued the packaging world – especially within the recycling sector. Key facts and figures include:

  • The technology significantly improves the sorting process for problematic labels.
  • The coatings help transform PETG shrink sleeves from being a recycling challenge to becoming a preferred option.
  • It addresses Target 1 of the U.S. Plastics Pact – the elimination of problematic and unnecessary packaging.
  • Magnetizable inks make recycling both more attractive and economically viable.
  • The streamlined sorting process contributes to making full use of existing recycling streams.

Technological Innovation

Magnomer, Inc is a materials startup that is turning heads with its pioneering approach. Magnetizable inks for attractive recycling are now a viable solution thanks to this initiative. Magnomer is introducing a magnetic ink-based technology to impart sortability features for recyclable packaging. The technology is simple yet revolutionary – the inks can be printed on flexible plastics packaging as a transparent coating. This means that even with the simplest appearance, these coatings carry the dynamic ability to help recyclers magnetically (and economically) sort packaging elements during recycling. It sounds almost futuristic… and yet, it is grounded in real-world testing and proven results.

Commercial Scale Recyclability Test

Based on a high-volume commercial scale recyclability test for shrink sleeves, the project demonstrated that the magnetizable coatings technology can make a significant difference. In these tests, shrink sleeves printed with Magmark SS coatings were used alongside an otherwise recyclable PET bottle and cap. This combination allowed the PET bottle to be considered “Optimally Recyclable”, all without having to remove the sleeves – a process that has traditionally been a hurdle in recycling streams. The results of these tests confirmed that the approach is not only innovative but also highly effective in real-life scenarios.

Advancing Packaging Sustainability

In addition to improving sorting and recyclability, the project aligns with broader sustainability efforts. How2Recycle, a project of the non-profit GreenBlue, is a standardized labeling system intended to communicate disposal instructions to the public clearly. With the integration of Magmark coatings alongside PETG shrink sleeves, bottles can now be labeled and processed in a way that supports both consumer awareness and operational efficiency. This system encourages the transformation of recycling challenges into opportunities for environmental responsibility… making it easier for brands and recyclers alike to adopt greener practices.

Exploring Additional Benefits

Beyond the immediate technical benefits, the project offers a fresh perspective on resolving long-standing sorting issues in packaging recycling. Magnetizable inks are not only functionally efficient; they also open up creative avenues for packaging design. The coating remains transparent while ensuring that the packaging becomes easy to separate during recycling processes. The technology’s compatibility with flexible plastics underscores its versatility, allowing its application across a range of products and packaging formats. In short, the project brings together science and sustainability, carefully bridging the gap between advanced material research and everyday recycling challenges.

Project Impact on SDGs

  • SDG 9: Industry, Innovation, and Infrastructure – Pioneering new technologies to improve recyclability.
  • SDG 11: Sustainable Cities and Communities – Contributing to more sustainable waste management systems.
  • SDG 12: Responsible Consumption and Production – Promoting the elimination of problematic packaging and increasing recycling efficiency.
  • SDG 13: Climate Action – Supporting reduced environmental impact through more effective recycling practices.

Looking Ahead in Recycling Innovation

Magnomer’s innovative approach, featuring magnetizable coatings and transparent ink technology, is opening new doors in the field of recyclable packaging. The integration of Magmark SS coatings with a PETG shrink sleeve and a recyclable PET bottle is a testament to what can be achieved when technology meets sustainability. This development not only supports packaging recyclability guidelines outlined by the APR Design Guide but also provides a tangible solution to the persistent challenge of sorting problematic labels in PET container recycling. The project also exemplifies how careful material design can elevate existing systems – turning what was once considered a difficult-to-recycle element into a viable and preferred option for recycling operations.

The dynamic nature of this innovation is matched by its potential impact on sustainable development, and it clearly sets a precedent in the industry. By contributing to more efficient recycling systems and advancing the goals of responsible production, the project supports environmental progress in a compelling and engaging manner… every small improvement in recycling technology has ripple effects that benefit communities and the planet at large. As interest in sustainable design continues to grow, this technology stands as a powerful example of how modern innovations can seamlessly blend with eco-friendly practices. Magnomer, Inc continues to push boundaries, inviting the industry to take another step forward in making the world a cleaner and more sustainable place.

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