What is ECOBAGS All About?
Since the late 1980s, ECOBAGS has been more than just a brand selling bags. It’s a movement—a mission to prove that one small choice can ripple out into a huge impact. The idea? Making environmental consciousness accessible, affordable, and totally doable. ECOBAGS shows business leaders and everyday folks alike that balancing planet, people, and profit isn’t just a dream—it’s a reality. From reusable totes to organic cotton string bags, this women-owned company has been pioneering sustainable alternatives to single-use plastics for decades.
The Main Benefit: Why ECOBAGS Stands Out
Here’s a quick snapshot of what makes ECOBAGS a standout in the eco-friendly world:
- Founded in 1989 by Sharon Rowe, a mom on a mission to do no harm and leave no trace.
- Introduced reusable bags at Earth Day NYC in 1990—selling out thousands in just four hours!
- Certified for social and environmental standards early on, including SA8000 certification by 1992.
- First to bring organic cotton totes and string bags to the market in 1995.
- Built strong, lasting relationships with manufacturing partners in India, emphasizing trust and transparency.
- Active participant in global plastic bag bans starting with Ireland in 2002 and Modbury, UK in 2007.
- B Corp Certified since 2010, recognized as Best for the World.
- Featured on Oprah and in popular culture, boosting the reusable bag conversation nationwide.
- Maintains a B Corp score of 91.7, reflecting deep commitment to sustainability and social responsibility.
Early Days and Vision
Back in 1989, Sharon Rowe was a new mom who knew there had to be a better way to make a living—one that aligned with her values. She saw the problem with single-use plastics and decided to tackle it head-on. ECOBAGS introduced the concept of reusable bags to the world, sparking conversations that are still going strong today. The brand’s guiding principles—“Do No Harm” and “Leave No Trace”—have been the heartbeat of the company since day one.
Building Trust and Quality Over Time
Sharon’s commitment didn’t stop at certifications. In 2000, she made her first trip to India to meet the people behind the products—farmers, manufacturers, and business owners alike. This face-to-face connection helped build trust and ensured that social responsibility wasn’t just a buzzword but a lived reality. Over 30 years later, those relationships remain strong, proving that ethical sourcing and quality go hand in hand.
Innovations and Cultural Impact
ECOBAGS has always been ahead of the curve. From introducing recycled cotton across all products in 2007 to being featured on shows like “Gossip Girl,” the brand has helped make reusable bags a mainstream, stylish choice. Time Magazine even called ECOBAGS pioneers! Beyond products, founder Sharon Rowe has shared her wisdom in her book, The Magic of Tiny Business, inspiring others to build social-value-driven companies.
Project Impact: Sustainable Development Goals (SDGs) Linked to ECOBAGS
- SDG 12: Responsible Consumption and Production
- SDG 13: Climate Action
- SDG 8: Decent Work and Economic Growth
- SDG 5: Gender Equality (women-owned business)
- SDG 15: Life on Land (sustainable sourcing)
Continuing the Journey Toward a Greener Future
Today, ECOBAGS is still evolving—always on the lookout for new materials, innovations, and ways to shrink its carbon footprint. The focus remains on creating durable, functional, and stylish products that inspire people to live and act better every day. From sourcing to delivery, every step is carefully considered to reduce waste and environmental impact. The story of ECOBAGS is far from over—it’s a journey of passion, purpose, and progress that keeps growing with every reusable bag out there.
