Discovering the Roman Brands House Project
Roman Brands House is a dynamic project that spans three major European capitals – Barcelona, Madrid, and London – integrating decades of expertise with innovative communications. Situated at iconic locations such as Casa de les Punxes in Barcelona, Serrano in Madrid, and a vibrant hub on Queen Elizabeth Street in London, this initiative focuses on protecting and projecting the reputation of renowned brands. With services ranging from corporate to financial communication, internal dialogue to digital marketing, the project encapsulates both tradition and modernity. The project’s driven purpose is to elevate brands as strategic assets, making reputation management not just a necessity but an art. It sparks a blend of professionalism and creative spark… a full-circle approach in the advertising and market research industry.
Main Benefits and Key Facts
A glance at the core achievements and benefits reveals a rich tapestry of experience and award-winning success:
- Over 35 years of industry experience with more than 200 dedicated professionals.
- Presence in three strategic European cities – Barcelona, Madrid, and London – providing diverse market insights.
- B Corp score of 88, emphasizing commitment to sustainability, social impact, and environmental responsibility.
- Renowned awards like Premio Control 2023, Premi Impacte de Plata 2023, and Premio Dircom Ramón del Corral, which underline the excellence in communication campaigns.
- Integration of a full spectrum of communication disciplines including corporate, financial, internal, international, and digital.
Innovative Communication Strategies
The project builds on the principle that reputation is the sum of actions and perceptions… a balance between doing things right and ensuring they are recognized. In the realm of corporate communication, Roman Brands House constructs narratives that translate corporate values into trust, engagement, and long-term image building. Whether it is through rigorous internal communication that transforms employees into enthusiastic brand ambassadors or by tailoring the equity story for the financial sector with transparency and credibility, every strategy is geared towards robust stakeholder engagement. This approach is not only about immediate impact on the bottom line but also about securing a sustainable legacy for each brand involved.
Embracing Digital and Creative Solutions
Digital presence and creative design are at the heart of the project’s strategy. The communication and marketing digital teams, along with a trailblazing design studio like La Casa de Carlota, marry state-of-the-art techniques with out-of-the-box thinking. Whether it is emphasizing social listening and data intelligence or developing unique content and assembling creative digital strategies, the project ensures each brand shines online. Graphic design and branding solutions are delivered with flair, making sure that every product or service is not only seen, but also remembered. This blend of craftsmanship and digital savvy creates an experience that stands out in today’s fast-paced digital world.
Public Affairs and Strategic Influence
Public affairs form a key pillar for handling the complexities of regulatory environments. Through expertise in legal, technical, and political domains, the initiative carefully navigates policy debates and regulatory challenges. The strategies developed here ensure that clients’ interests are robustly defended and their messages amplified among key policymakers, analysts, and media. This informed, proactive approach aids in anticipating regulatory changes, enabling brands to maintain a competitive edge while aligning their values with public expectations.
Creative Execution and Brand Engagement
The creative process in Roman Brands House goes beyond conventional design and branding. By harnessing unconventional creative thinking, the project transforms ideas into compelling narratives that reflect the clients’ identity and aspirations. A seamless integration of design thinking, innovative content creation, and strategic positioning brings about campaigns that resonate with audiences across multiple platforms. This creative execution, coupled with expertise in digital marketing and internal communications, creates campaigns that are both engaging and highly effective.
Project Impact on Sustainable Development
- ODS 8 – Decent Work and Economic Growth: Fostering robust internal communication and employee engagement that drive sustainable business practices.
- ODS 9 – Industry, Innovation, and Infrastructure: Leveraging innovative digital strategies and creative design solutions, reinforcing technological advancement in communications.
- ODS 12 – Responsible Consumption and Production: Promoting responsible corporate practices that integrate sustainability into everyday operations.
- ODS 13 – Climate Action: Advocating for environmental impact solutions, including projects like Nactiva which target ecological, social, and economic benefits.
- ODS 17 – Partnerships for the Goals: Cementing collaborations with key stakeholders and aligning with global initiatives such as the UN Global Compact.
Expansive Global Presence and Client Diversity
The project’s influence stretches far beyond its impressive local addresses. It serves a wide spectrum of clients, from multinational corporations and public administrations to start-ups and family businesses. Working in sectors as varied as industrial, health, technology, tourism, and more, Roman Brands House offers tailored solutions that integrate the reputation and asset management of diverse brands. The initiative’s commitment to promoting sustainability and social impact is an added layer that positions it as an innovative leader in the market. With its offices in Barcelona, Madrid, and London, the project leverages these hubs to foster decision-making that impacts local and international markets alike – a true testament to its broad scale and enduring legacy.
