What is Choose Planet A?
Choose Planet A is all about bringing truly sustainable and innovative packaging solutions to help protect our planet. This project exists to support brand owners, manufacturers, and distributors in the food and beverage industry by helping them meet tough sustainability goals. But it’s not just about being green — it’s also about elevating consumer experience, boosting brand loyalty, and cutting costs with patented, cutting-edge packaging solutions. In short, Choose Planet A is changing the game when it comes to eco-friendly packaging.
Main Benefits of Choose Planet A’s Packaging Solutions
Here’s why Choose Planet A’s approach stands out:
- Patented, sustainable packaging alternatives to plastic
- Non-plastic, biodegradable, compostable, and recyclable options in the paper stream
- The Good Cup®: a unique paper cup with an integrated top flap that folds and locks — no plastic lids needed
- Made from an aqueous-based coating, certified plastic-free by Flustix
- Recyclable in the paper stream and home compostable
- Free from PE (Polyethylene) coating
- Produced using the same machines as traditional paper cups — easy switch for manufacturers
- 30% reduction in storage space, transportation volume, and carbon footprint thanks to no plastic lids
- Substantial cost savings for companies
Commitment to Sustainability Beyond 2030
Choose Planet A doesn’t just aim to meet the 2030 United Nations Sustainable Goals — it strives to operate beyond them. The belief here is simple: by offering sustainable alternatives to plastic, the entire packaging industry can improve the end-of-use cycle for packaging. This means less waste, more recycling, and a healthier planet. The project’s environmental commitments are deeply embedded in its mission, strategy, and code of business conduct, ensuring a long-term sustainable approach as part of a circular economy.
Innovative Packaging That Makes a Difference
The Good Cup® is a breakthrough in packaging innovation. Imagine a paper cup that comes with an integrated top flap that folds and locks into place — no need for those pesky plastic lids anymore. This simple yet genius design reduces plastic waste and simplifies recycling. Plus, it’s made with an aqueous-based coating that’s plastic-free and certified by Flustix. This means it’s not only recyclable in the paper stream but also home compostable. It’s a win-win for companies and consumers alike.
How Choose Planet A Supports the Circular Economy
At its core, Choose Planet A is about more than just packaging — it’s about inspiring sustainable change across the entire supply chain. By providing non-plastic, biodegradable, compostable, and recyclable solutions in the paper stream, the project promotes top-down solutions for consumers worldwide. The goal? To encourage a circular economy where materials are reused, recycled, and composted rather than ending up in landfills or oceans. This approach helps reduce environmental impact while supporting business growth.
Project Impact on Sustainable Development Goals (SDGs)
- SDG 12: Responsible Consumption and Production
- SDG 13: Climate Action
- SDG 14: Life Below Water
- SDG 15: Life on Land
- SDG 9: Industry, Innovation, and Infrastructure
- SDG 17: Partnerships for the Goals
Looking Ahead: The Future of Sustainable Packaging
Choose Planet A is setting a new standard for sustainable packaging in the food and beverage industry. With its innovative designs and strong environmental commitments, it’s paving the way for a future where packaging not only protects products but also the planet. The project’s focus on reducing plastic waste, cutting carbon footprints, and supporting a circular economy shows that sustainability and business success can go hand in hand. It’s a bold step forward — and one that could inspire many more to follow.
