What is WildClean?
WildClean is on a bold mission to take the plastic out of our oceans, the toxins out of our cleaners, and waste out of our waste streams – and it all starts in your kitchen. This company stands out as one of the world’s first certified plastic‑negative cleaning companies. Yup, you read that right: WildClean creates ZERO plastic waste, plus it reclaims, repurposes, and prevents a heap of plastic from polluting our planet. With a brilliant focus on sustainability and eco-friendly practices, WildClean’s ethos is simple yet revolutionary: eliminate single-use plastics from the world. This project in the cleaning products industry, backed by an impressive BCorp score of 93.4, delivers a powerful message about what is possible when environmental responsibility and innovation come together.
Main Benefits
- 31,708 kgs of plastic waste diverted from oceans and landfills annually.
- 40 waste workers and family members provided with additional income.
- 15,854,288 single-use plastic pouches removed from nature.
Every statistic highlights tangible environmental improvements and community impact, showcasing the project’s dedication to reshaping the cleaning industry for a greener future.
Innovative Up-Cycled Products
WildClean’s bottles are made from up-cycled waste plastic – a clever response to alarming research that tells us over half of the world’s turtles have eaten plastic. Logic says none of them enjoyed it… Now, instead of paying for single-use bottles again and again, consumers can proudly pick up a wild cleaner that not only cleans but gives new life to discarded plastic. The up-cycling approach isn’t just resourceful; it’s a statement about radically rethinking how waste is viewed and repurposed. When a cleaned-up bottle is released back into circulation, a small victory is scored for nature, directly countering decades of plastic pollution.
Eco-Friendly Cleaning Solutions
The cleaning powders come in packaging that is 100% home compostable, meaning the packaging’s life doesn’t end in a landfill – it can soothe the conscience and even serve the garden. And just wait until the dissolvable cleaners are mentioned: These non-toxic, water-free formulations are crafted to be as effective as any chemical cocktail you might find in a supermarket while being greywater safe and scientifically proven to clean up to modern standards. It’s a system that champions both effectiveness and environmental stewardship, marrying natural ingredients with cutting-edge formulation science.
Sustainable Partnerships & Community Empowerment
For every bottle purchased, an equivalent commitment is made that pays for two more bottles’ worth to be reclaimed from waste streams. This groundbreaking partnership with repurpose.global means that wasted plastic is transformed into valuable resources – a process that not only recycles plastic but also supports impoverished communities worldwide by providing income opportunities. WildClean’s dedication extends beyond product innovation to a broader social impact. By funding waste management facilities and empowering local communities in regions lacking the necessary infrastructure to manage plastic waste, the initiative creates a ripple effect of positive change that spans beyond environmental benefits to include significant social and economic improvements.
Commitment to a Cleaner Planet
WildClean’s formulations rely on natural ingredients and are meticulously sourced to ensure that every step throughout the production process remains true to its core mission – zero plastic, zero water, and a direct-to-customer business model that minimizes the carbon footprint. Building on repurpose.global’s belief that businesses can have a positive impact on both the environment and society, WildClean goes above and beyond to eliminate not only its own plastic footprint but also to reverse the trajectory of plastic pollution by removing twice that amount from waste streams. This kind of commitment sets a new standard in the cleaning industry, one where responsible production and environmental regeneration become the norm.
Project Impact
- SDG 12: Responsible Consumption and Production – by redesigning the lifecycle of cleaning products.
- SDG 14: Life Below Water – protecting marine life by diverting plastic waste from our oceans.
- SDG 13: Climate Action – reducing carbon footprints and promoting eco-friendly practices.
- SDG 8: Decent Work and Economic Growth – empowering waste workers and supporting local communities.
Each of these Sustainable Development Goals reflects the multi-dimensional impact WildClean has on society and the environment, reinforcing the essence of what it means to be truly green.
Looking Forward
WildClean is not just about innovative cleaning solutions; it is a movement that challenges everyday norms. With every bottle made from up-cycled waste and every cleaning powder in home compostable packaging, the project turns ordinary consumer purchases into robust acts of environmental activism. The impact reaches far beyond a single household’s cleaning routine – it ripples out to protect wildlife, uplift economically vulnerable communities, and inspire a shift towards more responsible production systems. This revolution in the cleaning industry speaks to a future where plastic-negative initiatives aren’t the exception, but the standard. The approach is refreshingly conversational and engaging… a call to action that invites everyone to join in creating a cleaner, healthier planet.
