What is TheCUBE Corporate Venture Builder?
TheCUBE is a powerhouse in the corporate venture building scene, helping some of the world’s top companies create fresh revenue streams through venture building, disruptive innovation, and lightning-fast execution. It’s not just about launching startups; it’s about reshaping how corporations innovate and grow in today’s fast-paced digital and technology-driven world. Based in Madrid, TheCUBE combines entrepreneurship, innovation, and sustainable change to build new business models that truly make an impact.
Main Benefits and Key Figures of TheCUBE
When it comes to driving radical corporate innovation, TheCUBE stands out with proven methodologies and a strong ecosystem. Here’s a quick snapshot of what makes it tick:
- B Corp certified with an impressive score of 94.2, highlighting its commitment to sustainability and impact.
- Trusted by global giants like BNP Paribas, Uber, PepsiCo, Procter & Gamble, Nestlé, Mercedes Benz, and many more.
- Offers iconic spaces such as TheDOJO (150 pax, 35 m²), TheGARAGE (200 pax, 610 m²), and TheLOUNGE (150 pax, 500 m²) to foster collaboration and creativity.
- Connects startups, corporate partners, technologists, and investors to unlock new market opportunities.
- Focuses on entrepreneurship, innovation, and venture building with a strong emphasis on digital transformation and technology.
Corporate Venture Building: Fast-Track to Startup Success
At the heart of TheCUBE’s approach is corporate venture building — a method that helps corporations rapidly build and launch new startups. Using market validation and proven methodologies, TheCUBE accelerates the journey from idea to market-ready business. It’s about cutting through the noise and getting things done fast, with a clear focus on measurable business growth and competitive advantage. This approach is perfect for companies looking to stay ahead in a world where change is the only constant.
Innovation Services: Driving Radical Change
Innovation at TheCUBE isn’t just a buzzword. It’s a set of proprietary methods designed to enable radical corporate innovation. These services help companies break free from traditional constraints and explore new ways to grow and compete. Whether it’s through hackathons, scouting for new technologies, or running impact-driven challenges, TheCUBE’s innovation services are all about sparking change and delivering real results. It’s innovation with a purpose — sustainable, scalable, and impactful.
Corporate Venture Studio: Building Startups Together
TheCUBE’s Corporate Venture Studio is where ideas meet execution. With the right resources, expertise, and methodologies, this studio collaborates closely with big corporations to ideate, build, and launch startups. It’s a dynamic environment where talent density and execution capacity come together to transform existing businesses and create new ones. The studio acts as a bridge between entrepreneurship and corporate strategy, making sure that innovation is not just a concept but a reality.
Project Impact: Aligning with Sustainable Development Goals (SDGs)
- SDG 8: Decent Work and Economic Growth – fostering entrepreneurship and new business creation.
- SDG 9: Industry, Innovation, and Infrastructure – driving technological innovation and infrastructure development.
- SDG 12: Responsible Consumption and Production – promoting sustainable business practices.
- SDG 17: Partnerships for the Goals – connecting corporates, startups, and investors to collaborate effectively.
Connecting the Ecosystem: TheCUBE’s Unique Network
TheCUBE’s ecosystem is a vibrant hub that connects corporate partners, startups, technologists, and investors — all working together to create what’s next. This network is more than just a community; it’s a launchpad for new ideas, business models, and market opportunities. Whether it’s through events, digital platforms, or hands-on collaboration, TheCUBE ensures that everyone involved benefits from shared knowledge, resources, and momentum. It’s about building a future that’s innovative, sustainable, and full of potential.





















