rePurpose Global: A Platform for Tackling Plastic Waste

rePurpose Global is dedicated to addressing the plastic waste crisis by connecting brands, consumers, and policymakers. Through innovative programs and partnerships, they fund plastic recovery initiatives that create measurable environmental impact. Their platform offers flexible solutions for brands to engage in sustainability efforts while ensuring transparency and accountability in their actions.

rePurpose Global

What is rePurpose Global?

rePurpose Global creates a catalytic impact by channeling business resolve into funding for the circular economy. This leading Plastic Action Platform brings together brands, consumers, innovators, and policymakers to collectively combat the plastic waste crisis. With a roots-deep commitment to solving the global plastic crisis… the platform has set itself apart as a trusted plastic action partner to 500+ brands. The initiative is all about crafting those crucial connections between business action and tangible environmental change, ensuring that every dollar devoted to plastic recovery creates real, measurable impact.

Main Benefits

Key figures and facts underscore the platform’s mission:

  • 0 lbs of plastic waste recovered
  • Collaborations with 500+ brand partners
  • 360º solutions to take action on plastic pollution
  • EPR compliance platform with 90+ packaging sustainability laws covered
  • Instant access to project data including live impact and verified waste worker jobs supported

Diverse Program Offerings

rePurpose Global offers a range of exciting solutions that tackle plastic pollution head-on. The plastic recovery programs are designed to unlock real plastic action and sustainability storytelling. By funding plastic waste recovery globally, each program provides a way for brands to share their commitment to the planet—in an engaging and dynamic manner. Alongside the recovery programs, there is an EPR compliance platform that delivers pre-emptive alerts and 1-click reporting to stay ahead of changing regulations. Material accounting and reduction software, including recyclability analysis and packaging LCAs, further round out the comprehensive suite of tools available for beauty brands and others who are keen to track and reduce their plastic footprint.

Impact Dashboard Features

The impact dashboard features an array of innovative tools that make sustainability efforts transparent and engaging. Casual and straightforward in its design, the dashboard offers live impact data that gives instant access to information on projects funded, plastic waste recovered, and the number of waste worker jobs supported. Integrated impact widget APIs allow brands to share these stories seamlessly with their consumers. Additionally, a customizable marketing toolkit is available—complete with visually appealing templates and resources—to effortlessly weave impact stories into brand narratives. The community features further enhance the experience by providing access to a network of purposeful brands, all sharing a common vision and working together to fight plastic waste.

Flexible Partnership Options

Partnership with rePurpose Global is designed to be as flexible and accessible as possible. Brands can choose from different programs to suit their needs, ensuring that doing good is never complicated. One program, the Plastic Recovery Pledge, invites brands to contribute a fixed percentage of their revenue to plastic waste recovery. For those looking to measure and act on their plastic footprint, Plastic Neutral Certification allows a brand to measure its plastic footprint and fund the exact amount of waste recovery needed. More ambitiously, Plastic Negative Certification enables a brand to fund double or even more than its plastic footprint, truly going above and beyond. There is also the Impact Guarantee Program, which links every sale to fixed plastic waste recovery, ensuring that an impact is made with every purchase, offering a bespoke partnership solution when custom program development is required.

Driving Global Systems Change

The platform’s systemic approach to the plastic crisis not only promises local results, but also adheres to global standards. With complete visibility and verified impact data, brands gain the much-needed trust that every investment is harnessed effectively. This reliable monitoring and reporting attribution, along with the innovative programs, drives stronger waste recovery systems. Such systems are pivotal to establishing a circular economy and bringing about real change on a global scale. The approach is simple yet powerful… it clarifies how environmental, social, and economic impact outcomes are delivered globally through targeted and impactful actions.

Project Impact on SDGs

  • SDG 12: Responsible Consumption and Production
  • SDG 13: Climate Action
  • SDG 14: Life Below Water
  • SDG 15: Life on Land
  • SDG 17: Partnerships for the Goals

Looking Forward to a Sustainable Future

The journey toward a sustainable future is built upon the combined efforts of responsible brands and forward-thinking initiatives. rePurpose Global’s mission to solve the global plastic crisis, through innovative and diverse program offerings, is a testament to its commitment to driving systems change and fostering a circular economy. Every product sold by a partner brand fuels a more sustainable future, offering consumers a choice to make a positive impact with every transaction. The platform’s clear emphasis on transparency—noting that every dollar spent is tracked and verified—ensures that the global plastic action campaign remains genuine, accountable, and impactful. With a strong, dynamic global presence and continuous innovation in program features… the future of sustainable plastic management is not just envisioned—it is being actively created, day by day.

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