What is Badsender?
Badsender is a team of specialists ready to assist you with all your email-related issues: tool selection, deliverability, advice, best practices, targeting, commercial pressure, email design systems, statistical analysis, writing, design, integration, email accessibility, and production industrialization. They intervene across the entire email chain, offering a comprehensive range of services to optimize every step of your email marketing efforts.
Main Benefits of Badsender’s Expertise
Working with Badsender means saving time (and money) by finding the solution best suited to your organization and needs to industrialize your email production. Here’s a quick snapshot of what they bring to the table:
- Analyze your email practices and provide targeted recommendations on segmentation, marketing pressure, design, and content.
- Verify the deliverability of your emails and resolve any incidents that arise.
- Create your email design system tailored to your brand.
- Implement your templates directly in your email builder.
- Make your emails accessible to everyone.
- Identify missing marketing automation scenarios to boost engagement.
- Write your emails and CRM messages with precision and flair.
- Define your editorial line and content topics to keep your messaging consistent.
- Orchestrate your campaigns seamlessly within your tools.
- Write briefs for your data and technical teams to ensure smooth collaboration.
- Train your teams to empower them with the right skills.
How Badsender Supports Your Email Strategy
Badsender doesn’t just act on your behalf—they prioritize transmitting their methodologies to make you autonomous. Their approach combines efficiency and responsibility, naturally integrating your social and environmental commitments into marketing and writing advice to enhance your credibility. It’s about working smarter, not harder, and doing so with a conscience.
Tools and Solutions Tailored to Your Needs
Whether you’re using a mega HTML template, your router’s email builder, a framework, or the LePatron email builder, Badsender adapts to the tools you already have or recommends those that best suit your needs. This flexibility ensures that your email production is industrialized without forcing you to overhaul your existing systems.
Sharing Knowledge Freely
Beyond direct support, Badsender shares all their knowledge through articles, guides, live sessions, podcasts, and newsletters. This open approach helps you gain expertise without any strings attached—because empowering clients and the wider community is part of their mission.
Project Impact: Environmental and Social Responsibility
- Promotes digital sobriety by designing emails accessible to everyone.
- Includes an expiration date in emails to reduce unnecessary data storage worldwide.
- Supports Sustainable Development Goals (SDGs) such as:
- SDG 12: Responsible Consumption and Production
- SDG 13: Climate Action
- SDG 9: Industry, Innovation, and Infrastructure
- SDG 10: Reduced Inequalities
Why Deliverability and Design Matter
Deliverability is at the heart of Badsender’s expertise. They verify your emails reach the inbox and resolve any incidents that might block them. Coupled with expert design and writing, this ensures your messages not only arrive but also engage your audience effectively. It’s a full-circle approach—from technical checks to creative content—that makes all the difference.
