What is Greenpixie?
Greenpixie is the leading provider of usage-based sustainability data tailored for hyperscaler cloud users like AWS, Azure, and GCP. At its core, Greenpixie measures cloud emissions for customers, turning cloud sustainability into a powerful lever for achieving business goals. It’s not just about numbers; it’s about empowering companies to take control of their cloud carbon footprint in a world where sustainability is no longer optional but essential.
Main Benefits of Greenpixie’s Approach
Greenpixie’s impact spans multiple teams and leadership levels, delivering value that’s both immediate and long-lasting:
- 💰 FinOps teams hit cost-saving targets by leveraging sustainability data alongside cloud costs
- 🌱 Sustainability teams uncover fresh opportunities for reporting and decarbonization efforts
- 🏢 Leadership stays ahead of regulations and mitigates reputational risks
- 💼 Hiring managers attract top talent by showcasing cutting-edge sustainability initiatives
Trusted Data for Real GreenOps Progress
Greenpixie doesn’t just provide data; it offers data you can trust. Working closely with academic and policy leaders in the GreenOps space, Greenpixie influences best practices and powers cloud sustainability initiatives worldwide. Their independent measurement methodology is verified under ISO-14064, ensuring accuracy and credibility. But it’s not just about precision — the data output is detailed and nuanced, designed to help users take informed, actionable steps in their cloud and IT sustainability strategies.
Integrating Sustainability into FinOps Workflows
Most cloud users are already practicing some form of GreenOps, but the lack of reliable data often stalls progress. Greenpixie changes the game by integrating sustainability data directly into FinOps workflows. Developers can now see carbon emissions data side-by-side with cloud cost data — making it easier than ever to make decisions that maximize cloud use for both cost efficiency and environmental impact. Suddenly, sustainability isn’t a separate task; it’s part of everyday cloud management.
Starting Your GreenOps Journey
GreenOps isn’t a sprint; it’s a journey — crawl, walk, and run. Immediate value comes from historic assessments of past FinOps optimizations, often revealing emissions savings teams didn’t even know they had. This initial phase helps with reporting, baselining, and educating teams for the future. As maturity grows, so does the business and sustainability value. Carbon and cost savings continue to appear hand-in-hand, engineers get twice the motivation to hit their targets, and company-wide KPIs plus rigorous governance ensure a sustainable future for enterprise cloud.
Greenpixie’s Impact on Sustainable Development Goals (SDGs)
- SDG 7: Affordable and Clean Energy — by promoting efficient cloud usage
- SDG 9: Industry, Innovation, and Infrastructure — through cutting-edge cloud sustainability data
- SDG 12: Responsible Consumption and Production — enabling reduction of cloud waste
- SDG 13: Climate Action — directly addressing carbon emissions from cloud data centers
- SDG 17: Partnerships for the Goals — collaborating with academics, governments, and industry leaders
Why Greenpixie Matters in Today’s Cloud Landscape
Since its founding in 2021, Greenpixie has been at the forefront of tackling unnecessary emissions from cloud data centers and AI — a climate challenge on par with aviation, accounting for over 2% of global carbon emissions. Supported by world-leading academics, universities, and the UK government, Greenpixie has earned recognition such as the GreenTech Initiative of the Year award in 2023. It’s a voice that’s been heard at major global forums, including COP27 in Egypt. With a market opportunity worth $1 trillion in global cloud spend, Greenpixie is not just a startup; it’s a movement driving real change in how businesses operate sustainably in the cloud.
