What This Project Is All About
Since 1988, this project has been driven by a simple yet powerful belief: food can change the world. The mission? To make sustainable shopping easy and accessible, always putting people and the planet first. It’s about more than just delivering groceries—it’s about creating a movement toward a greener, kinder future. Behind the scenes, there’s a lot of hard work going into sourcing the finest organic and sustainable food, cutting down on unnecessary packaging, and supporting independent growers and makers. Every box delivered isn’t just a box—it’s a step toward reducing carbon emissions and making a real difference.
Main Benefits That Make a Difference
Here’s what sets this project apart:
- Over 81 million plastic bags saved thanks to returnable cardboard boxes.
- 77% less plastic used on average in Fruit & Veg Boxes.
- Carbon-efficient delivery model that minimizes environmental impact.
- Club Zero, an award-winning refillables delivery service.
- Strong commitment to organic, wild, and sustainably-grown food.
- Support for independent growers and makers, boosting local communities.
- Active membership in the B Corp community with a score of 103.5.
Championing Organic and Sustainable Food
Everything starts with the food itself. This project champions organic, wild, and innovative sustainably-grown produce because it’s not just about what’s on the plate—it’s about how it’s grown. Organic food means naturally nutritious, earth-friendly produce where animal welfare is a priority. It’s a kinder, more holistic approach that protects soil health and boosts biodiversity. This commitment is woven into every decision, from the farm to the doorstep, ensuring that the planet is always front and center.
Packaging Promise and Plastic Reduction
Packaging waste is a huge issue, and this project tackles it head-on. With a low-plastic approach embedded in its DNA, it’s proud to have saved millions of plastic bags through innovative returnable cardboard boxes. On average, the Fruit & Veg Boxes use 77% less plastic, and there’s a Packaging Promise that goes even further—collecting any packaging customers can’t reuse or recycle. It’s a continuous effort to reduce waste and keep the planet cleaner, one delivery at a time.
Supporting People and Communities
People are at the heart of this project. By working closely with independent growers and makers, it helps support local communities and workers’ rights both locally and globally. It’s about more than just food—it’s about creating positive change in the places where the food is grown and made. Being a proud member of the B Corp community means using business as a force for good, and giving back is a big part of that. Whether it’s packing food parcels or planting trees, the focus is on making a real, positive impact.
Project Impact on Sustainable Development Goals
- SDG 2: Zero Hunger – promoting sustainable agriculture and food security.
- SDG 12: Responsible Consumption and Production – reducing packaging waste and encouraging sustainable sourcing.
- SDG 13: Climate Action – cutting carbon emissions through efficient delivery and sustainable practices.
- SDG 15: Life on Land – supporting biodiversity and organic farming methods.
- SDG 8: Decent Work and Economic Growth – supporting fair labor practices and local economies.
Creating a Positive Workplace and Community
It’s not just about the planet and the food—this project also puts a huge emphasis on its people. Creating a positive workplace where everyone feels valued and heard is a top priority. The team’s wellbeing and engagement are nurtured because happy people make a happier planet. This approach extends beyond the workplace, with ongoing efforts to drive positive change in the wider community. It’s a holistic vision that connects sustainable food, ethical business, and social responsibility in one powerful package.





















