What Is The Big Picture?
Welcome to The Big Picture — a tiny, imagination-driven organisation working right at the crossroads of systems, strategy, and storytelling. This Nordic-based impact agency, with a team from the Global Majority, brings a fresh, world-expanding perspective to every project. Their work is all about partnering with organisations, institutions, brands, and clusters of systems to reimagine new systems and pathways for the future, especially within the evolving landscape of regenerative business. They help partners unlearn and unravel old systems that have fueled the polycrisis, blending critical thinking with bold creativity and a deep principle of care.
Main Benefits of Partnering with The Big Picture
The Big Picture is in the business of imagination — dreamers, strategists, guides, and storytellers all rolled into one. They challenge the systems driving the polycrisis by getting to the roots and unraveling them. Curious about what they bring to the table? Here’s a quick rundown:
- Curiosity-driven approach to reimagining impact work
- Conscious disruption of exploitative and extractive systems
- Fresh perspectives to break through complex challenges
- Transformative approaches that question traditional methods
- Alignment between ambition and systemic transformative shifts
All services are bespoke and imagination-fueled, rooted deeply in care.
Systems & Strategy Lab: Reimagining Regenerative Pathways
The Systems & Strategy Lab is where imagination meets systems thinking. It’s a space designed to partner with organisations to reimagine regenerative pathways and unravel outdated systems. The approach is interdisciplinary, intersectional, and intentional — addressing the interconnected challenges of the polycrisis through collaboration that’s both bold and caring. The Lab co-creates roadmaps grounded in circularity and reciprocity, designs immersive labs and workshops to reveal hidden systemic patterns, and supports authentic impact measurement and communication. It’s all about stepping into complexity with clarity, courage, and care.
Turning Imagination Into Real Impact
At the heart of The Big Picture’s work is the fusion of imagination, systems thinking, and deep strategy. They work alongside partners to unlearn entrenched systems and bring bold new possibilities into focus. No cookie-cutter solutions here — every offering is crafted through an intersectional lens, helping clients see the whole system, understand hidden patterns, and act with intentional creativity rooted in lived experience. From shaping regenerative business models to designing narratives that cut through complexity, the goal is to navigate the unknown with intention… and care.
How Imagination Shapes Their Work
The Big Picture offers living tools to navigate complexity with clarity, creativity, and courage. Their guides aren’t rulebooks but invitations to explore, reimagine, and transform. Their playbook acts as an imagination guide, helping navigate nuances. Assessments serve as systems reflections, revealing interconnections and one’s place within the system. Roadmaps unfold as pathways shaped by emergent realities. Impact goals become legacy milestones, reframing outputs into meaningful outcomes. Reports transform into narratives of change and impact chronicles that reflect truth and complexity — not just numbers. Workshops and exercises invite dialogue, questions, and insight. Plus, they support journeys toward Certified B Corp status through advisory services.
Project Impact and Sustainable Development Goals
- SDG 9: Industry, Innovation, and Infrastructure — fostering innovative systems and regenerative business models
- SDG 12: Responsible Consumption and Production — promoting circularity and reciprocity in business practices
- SDG 13: Climate Action — addressing systemic challenges contributing to the polycrisis
- SDG 17: Partnerships for the Goals — collaborating across sectors and systems for transformative change
Reimagining New Systems for a Caring Future
The Big Picture isn’t about business as usual. It’s about imagining and creating a possible, imaginative, and caring future. By expanding the bigger picture, organisations can see their work, strategy, and impact as part of a larger, living system where regenerative change is not just a dream but a real, tangible possibility. It’s a call to step into complexity with courage, clarity, and care — and to co-create pathways that truly matter for the future.
