What is Wordbank?
Wordbank is the streaming industry’s go-to partner for marketing localization that truly works. Built for creative and marketing localization at scale, Wordbank helps global streaming brands reach and inspire users wherever they are in the world. It’s not just about translation — it’s about delivering locally impactful creative that drives seamless user experiences and meaningful engagement. Rooted in operational excellence and elevated by human creativity, Wordbank stands out with its values as a certified B Corp, committed to responsible business practices.
The Main Benefit: Global Reach and Expertise
When it comes to global marketing localization, Wordbank brings serious scale and expertise to the table. Here’s a quick snapshot of what they offer:
- 118+ countries covered
- 4,000+ experts on board
- 185+ languages supported
- Talented designers, copywriters, digital marketers, linguists, and researchers
With this kind of reach and talent, Wordbank delivers high-volume marketing and creative content that feels local and authentic — no matter where your audience is.
Global Creative: Crafting Local Connections
Localizing thousands of creative assets to engage global subscribers isn’t a walk in the park. It demands optimized processes, creative integrity, and deep cultural understanding. Wordbank’s purpose-built production model ensures that every piece of international UX resonates with local audiences — all while meeting tight deadlines, budgets, and volume needs. From language nuances to design details, they make sure your brand experience feels like it was made just for each market.
Systems + AI Solutions: Speed Meets Human Touch
Scaling content production fast without losing that human spark? That’s the sweet spot Wordbank hits with its Systems + AI solutions. By mobilizing people, processes, and technology, they reduce risk and streamline tasks. This means AI and human creativity can thrive side by side. Their global production models scale efficiently, preserving creative integrity and local impact — a balance that’s tough to find but crucial for success.
Global Digital Marketing: Local Nuance Drives Growth
Success in global digital marketing isn’t just about blasting messages worldwide. It’s about local nuance — understanding what makes each market tick. Wordbank’s market-specific, integrated digital marketing solutions help streaming brands drive user engagement and retention. Their insights-driven approach targets valuable audience cohorts to scale global subscriber growth, reaching, acquiring, and keeping users in a way that feels personal and relevant.
Project Impact: Sustainable Development Goals (SDGs) Linked to Wordbank
- SDG 8: Decent Work and Economic Growth — fostering inclusive and sustainable economic growth through global employment opportunities
- SDG 9: Industry, Innovation, and Infrastructure — leveraging AI and systems to innovate content production
- SDG 10: Reduced Inequalities — enabling access to localized content for diverse global audiences
- SDG 12: Responsible Consumption and Production — promoting operational excellence with sustainable practices
- SDG 17: Partnerships for the Goals — collaborating with global streaming brands to drive international growth
The Wordbank Difference: Thinking Beyond Traditional Localization
It’s not just what Wordbank does — it’s how they think. Blending the best of marketing and localization, they help clients drive lasting international growth and ROI. Their follow-the-sun global operating model taps into diverse talent worldwide, delivering exceptional results at scale. This unique mindset, combined with a commitment to B Corp values, sets Wordbank apart as a true partner for streaming brands looking to grow and connect authentically across borders.
