What This Project Is All About
This digital marketing agency, Organic, is all about growth — serious growth. Specializing in digital marketing, SEO, paid media, and e-commerce strategy, they’ve partnered with big names like Heinz, Dentally, and CMO Group to deliver measurable results. Their homepage proudly showcases these collaborations, emphasizing their expertise in search engine optimisation and creative digital solutions. From technical SEO to user experience design, their approach covers the full spectrum of digital marketing services, making them a go-to marketing agency for brands aiming to boost visibility and engagement online.
Main Benefits Delivered by the Project
The numbers speak for themselves. Here’s a quick snapshot of some standout achievements:
- Argos: Reversed a 45% nosedive in online visibility through a sharp digital strategy and SEO focus.
- Lush: Achieved a 23% increase in search visibility, proving the power of scrubbing up well for search.
- B&M: Saw a staggering 404% increase in branded store searches, driving footfall with strategic content.
- Decathlon: Boosted online visibility by 85.36%, highlighting the impact of understanding SEO for e-commerce growth.
Core Capabilities That Set This Agency Apart
Organic isn’t trying to be everything to everyone — instead, they double down on what they do best. Their core capabilities include:
- SEO: Technical SEO, content SEO, outreach & digital PR, local and international SEO, site migrations, and SEO empowerment workshops.
- Paid Media: Paid search, paid social, display, video, shopping, analytics & reporting, and attribution modelling.
- E-Commerce Strategy: Customer & data insights, content strategy, analytics, marketplace management, and technology consulting.
- UX: UX design, information architecture, UI design, visual design, design systems, accessibility, and inclusive design.
- CRO: Analysis & research, testing frameworks, build & execution, optimizations for speed, mobile & content, plus UX enhancement & personalization.
Brands That Have Benefited from This Expertise
The agency’s client list reads like a who’s who of retail, finance, education, and tech sectors. From Argos and B&M to The Body Shop, Decathlon, and HSBC, these brands have leveraged Organic’s digital marketing prowess to grow their online presence and customer engagement. Other notable names include Samsung, Sainsbury’s, Nectar, and TU Clothing, showcasing the agency’s versatility across industries and markets.
Award-Winning Recognition
Recognition? Oh, they’ve got that covered too. Organic has bagged multiple awards, including:
- Platinum and gold wins at the AVA Digital Awards 2022
- Gold, bronze, and highly commended accolades at the Digital Impact Awards Europe 2021
These awards highlight their commitment to excellence in digital marketing, creative strategy, and impactful results.
Project Impact on Sustainable Development Goals (SDGs)
- SDG 8: Decent Work and Economic Growth — by driving business growth through digital innovation.
- SDG 9: Industry, Innovation, and Infrastructure — through technology consulting and digital strategy.
- SDG 10: Reduced Inequalities — by promoting accessibility and inclusive design in UX.
- SDG 12: Responsible Consumption and Production — supporting sustainable e-commerce practices.
- SDG 17: Partnerships for the Goals — collaborating with diverse brands to amplify impact.
Where to Find Them
Organic operates out of two main offices in the UK. Their Exeter office is located at Winslade House, Winslade Park, Exeter, EX5 1FY, while their London base is at LABS, Hogarth House, 136 High Holborn, London, WC1V 6PX. These hubs serve as creative and strategic centers where digital marketing magic happens, blending data, analytics, and creative design to help brands grow with intent.
