What is Smoothie Shop UK All About?
Smoothie Shop UK, now known as Love Struck, is the original and best frozen smoothie company that’s been shaking up the food products industry since 2004. Famous for its lip-smackingly-good smoothies, milkshakes, and soups in frozen mixes, it offers a quick and easy way to whip up delicious drinks and soups right at home. The company’s roots trace back to Borough Market in London, where founder Richard first started selling healthy, tasty smoothies. From humble beginnings, it has grown into a global supplier, delivering sensational products with a focus on quality, consistency, and customer satisfaction.
Main Benefits and Key Facts
Love Struck stands out for its commitment to convenience, taste, and sustainability. Here are some key figures and facts that highlight its success:
- Founded in 2004 by Richard, who left advertising to pursue his smoothie dream
- Supplies over 6,000 outlets worldwide, including David Lloyd gyms, Ocado, and Amazon
- Exports to Australia, New Zealand, America, the Middle East, and Europe
- Offers a range of products: smoothies, milkshakes, shakes, and soups
- Holds a B Corp score of 83.7, reflecting strong social and environmental performance
- Innovated the ‘frozen to fresh’ concept with pre-portioned fruit and veg freezer bags
The Journey from Borough Market to Global Reach
Back in 2004, Richard’s leap of faith started with selling smoothies at London’s Borough Market. It wasn’t just about tasty drinks; it was about creating something healthy and convenient. The popularity soared, leading to smoothie bars popping up in London and Cardiff. But as the business grew, challenges like portion control and taste consistency popped up. That’s when Richard had his light bulb moment—pre-portioning fruit into freezer bags to ensure perfect smoothies every time. This clever idea shifted the business model from smoothie bars to supplying cafés, bars, and hotels, setting the stage for Love Smoothies’ evolution into Love Struck.
Overcoming Challenges and Staying True to the Mission
The road wasn’t always smooth. Richard faced setbacks that would make most people throw in the towel—finding a factory and logistics partners was tough, funding was hard to secure, and the financial crisis hit just as the business was taking off. He even had to re-mortgage his flat multiple times. But the belief in the ‘frozen to fresh’ smoothie concept kept him going. Today, the mission remains crystal clear: spreading the joy of easy-to-make smoothies, shakes, and soups. From selling directly to customers at Borough Market to delivering straight to homes worldwide, the journey has come full circle.
Innovation and Expansion Beyond Smoothies
Love Struck isn’t just about smoothies anymore. The brand has expanded its range to include milkshakes, soups, and more exciting innovations on the horizon. This growth reflects the changing tastes and lifestyles of consumers who crave healthy, convenient, and sustainable food options. The company’s energy and drive continue to push industry-leading standards, ensuring that every product delivers on taste and quality. It’s a brand that’s not afraid to evolve while staying true to its roots.
Impact on Sustainability and Social Goals
- SDG 3: Good Health and Well-being – promoting healthy eating habits
- SDG 12: Responsible Consumption and Production – using sustainable sourcing and packaging
- SDG 13: Climate Action – reducing carbon footprint through frozen fresh concept
- SDG 8: Decent Work and Economic Growth – supporting jobs in local and global supply chains
- SDG 17: Partnerships for the Goals – collaborating with gyms, retailers, and international markets
Why Love Struck Continues to Lead
What sets Love Struck apart is its relentless passion for delivering sensational products with a personal touch. The company’s story is one of perseverance, creativity, and a genuine love for what it does. By combining convenience with quality and sustainability, it meets the needs of modern consumers who want quick, healthy options without compromising on taste. Whether it’s a smoothie, shake, or soup, Love Struck makes it easy to enjoy wholesome goodness anytime, anywhere.
