Introducing Ireland’s Most Effective Creative Agency
Since opening its doors in 2009, this agency has lived by a simple yet powerful mantra: “Great work works.” It’s not just a catchy phrase—it’s a belief that great creative work is the ultimate multiplier for business growth and success. Clients across Ireland and beyond have seen this firsthand, partnering with the agency to deliver campaigns that truly build businesses. In fact, according to EFFIE’s, this agency holds the title of Ireland’s most effective creative agency, recognized for outstanding work across a diverse mix of clients and sectors, both local and international.
The Power of Great Work
At the heart of every project lies a passion for making great work. This ambition drives the agency to tackle every brief with fresh energy and dedication. Why? Because great work doesn’t just look good—it sells more, moves more, means more, and even cuts down the cost of grabbing attention. Here’s a quick snapshot of what makes their work stand out:
- Over 50 different brands served since 2009
- Consistent delivery of award-winning campaigns
- Recognized by EFFIE’s as Ireland’s top creative agency
- Creative work that drives measurable business growth
Daring Simplicity: The Creative Process
Brands face complex, layered challenges, and the consumers they target aren’t any simpler. Yet, the most effective ideas? They’re often the simplest ones. This agency calls its approach “Daring Simplicity.” It’s about digging deep into complex data, distilling it down to the essentials, and uncovering sharp insights that lead to the best creative solutions. It’s a process that cuts through the noise and gets straight to what really matters.
Meet the Minds Behind the Magic
The agency’s success is powered by a talented team of creative and strategic leaders. From Creative Directors to Executive Finance Directors, each person plays a vital role in crafting and delivering outstanding work. Some key figures include:
- Jake O’Driscoll – Creative Director
- Margaret Gilsenan – Executive Strategy Director + Founder
- Rory Hamilton – Chief Creative Officer + Founder
- Patrick Meade – CEO Boys + Girls Group + Founder
- Pat Stephenson – Chief Relationship Officer + Founder
These leaders, along with their colleagues, push boundaries to ensure every project shines.
Global Reach Through Local Expertise
Being part of “By The Network” connects the agency to the world’s best independent creative agencies. This global network offers access to hand-picked specialists—creative ninjas, if you will—covering every corner of the globe and every creative discipline imaginable. What does this mean for clients? Local market intelligence and expertise wherever it’s needed, combined with extraordinary, award-winning creative talent.
Project Impact and Sustainable Development Goals (SDGs)
- Quality Education (SDG 4) – Through innovative campaigns that educate and engage audiences
- Decent Work and Economic Growth (SDG 8) – By driving business success and growth for clients
- Industry, Innovation, and Infrastructure (SDG 9) – Leveraging creative innovation to solve complex business problems
- Reduced Inequalities (SDG 10) – Promoting inclusive campaigns that reach diverse audiences
- Partnerships for the Goals (SDG 17) – Collaborating globally through “By The Network” to amplify impact
Why Great Work Truly Works
It’s simple: great creative work is the key to unlocking business potential. It’s not just about flashy ads or clever slogans—it’s about crafting ideas that resonate, move people, and deliver real results. This agency’s track record proves that when creativity meets strategy, the outcome is powerful. Great work sells more, moves more, means more… and that’s why it works.
