Creative Affairs: A Full-Service Design and Visual Communication Studio
Based in the vibrant cities of London and Barcelona, Creative Affairs is a full-service design and visual communication studio. Every project they dive into opens up a universe of possibilities. Their portfolio showcases a diverse range of branding case studies, spanning sectors like education, health, food and beverages, hospitality, and real estate. From rebranding agencies to crafting unique identities for luxury bars and real estate projects, their work is as dynamic as the cities they call home.
Main Benefits of Creative Affairs’ Branding Projects
Here’s a quick snapshot of what makes their projects stand out:
- Wide geographic reach: Projects based in London, Barcelona, Berlin, Paris, Crete, and beyond.
- Diverse industry expertise: From PR agencies and talent management to food, beverage, and real estate.
- Strong visual storytelling: Each brand identity tells a unique story, like the gin named after a 16th-century engraver or a Japanese single cask whisky.
- Innovative packaging design: Eye-catching labels and packaging for ready-made cocktails and olive oil products.
- Urban regeneration focus: Projects like Atelier Gardens and Porta Diagonal highlight sustainable urban development.
Exploring Creative Affairs’ Signature Projects
Take, for example, the IP/Agency rebrand for Jack Freud’s PR and talent management agency in London. It’s not just a new look—it’s a fresh identity that captures the essence of the agency’s spirit. Or the Roots in the Sky brand, crafted for a real estate project in Blackfriars Crown Court, which blends heritage with modern urban living. Then there’s the Primo Aperitivo brand, where Italian ready-made cocktails get a stylish, contemporary makeover. Each project is a story, a vibe, a universe in itself.
Creative Affairs’ Approach to Visual Communication
The studio’s approach is all about collaboration and creativity. They don’t just design logos; they build brand worlds. Whether it’s a cultural symbol like Bar el Born in Barcelona or a luxury resort’s beach bar in Crete, the goal is to create a visual language that resonates deeply with the target audience. Their work on projects like the Theodore gin brand or the Yamadori Whisky packaging shows a keen eye for detail and a passion for storytelling through design.
Impact on Urban and Cultural Spaces
Creative Affairs also plays a significant role in urban regeneration and cultural revitalization. Projects like Atelier Gardens in Berlin and Porta Diagonal’s pioneering urban development demonstrate a commitment to sustainable and innovative design solutions. Meanwhile, rebrands for hospitality venues such as Casita Blanca in Ibiza and Haus Paris in Dusseldorf breathe new life into iconic spaces, blending tradition with modern aesthetics.
Project Impact: Sustainable Development Goals (SDGs) Linked
- SDG 11: Sustainable Cities and Communities – through urban regeneration projects like Atelier Gardens and Porta Diagonal.
- SDG 12: Responsible Consumption and Production – via sustainable packaging and branding for food and beverage clients.
- SDG 8: Decent Work and Economic Growth – supporting creative industries and local businesses with strong brand identities.
- SDG 9: Industry, Innovation, and Infrastructure – fostering innovation in design and communication strategies.
Looking Ahead: The Future of Branding with Creative Affairs
Creative Affairs continues to push boundaries, blending creativity with strategy to craft brands that don’t just look good but feel right. Their portfolio is a testament to their ability to adapt and innovate across industries and cultures. Whether it’s a private nightclub in London or a classical music events organizer, each project reflects a deep understanding of the client’s vision and the audience’s expectations. It’s design with heart, soul, and a touch of magic.
