What the Project Is
MAGIK JC – REIMAGINING URBAN LIFE IN THE HEART OF THE CAPITAL stands as an innovative real estate development project that takes pride in its unique blend of location, cost-benefit, and architectural excellence. As a developer with over 50 years in the market, the project provides access to quality housing in central areas of the capital. It offers affordable housing close to workplaces and leisure, health, and education facilities. With a core focus on design, functionality, and community connectivity, this project embodies the values of an experienced construtora, incorporadora, and specialized engineering team, bridging engineering civil expertise with the creation of stylish imóveis and practical imóvel solutions.
Main Benefit
Key figures and facts that demonstrate the project’s impact include:
- More than 185 real estate projects developed over the years
- Over 2 million square meters of built area
- Delivery of around 15,000 units
- 23 projects launched in the central region of the city in the last 6 years
- Active participation in the Minha Casa Minha Vida program with many units in the federal economic housing program
History: Building Our Story
The project’s rich history dates back to 1972, with its foundation that set the benchmark for on-time delivery and ultimate customer satisfaction. Back then, more than 40 buildings emerged in prime neighborhoods like Higienópolis, Moema, Jabaquara, Lapa, Vila Mariana, Morumbi, Saúde, and Perdizes. Over time, MAGIK JC evolved by entering strategic partnerships with renowned companies – Cyrela, Living, Rossi, Tecnisa, Helbor, Tibério, among others – which broadened the scope of construction projects across economic, medium, and high-standard segments. The partnership in 2009 with Caixa Econômica Federal paved the way for the construction of around two thousand units under the Minha Casa Minha Vida program. This history not only reflects dedication to development but also tells a compelling story of progress and collaboration.
Partnerships and Achievements
Significant milestones mark the journey of MAGIK JC. In 2016, the launch of the BEM VIVER project in downtown São Paulo set a new standard in urban residential developments. This initiative blends the charm of downtown living with functional modernity, illustrating the essence of improving lives one neighborhood at a time. The project’s reputation grew further in 2017 when it became the first in the real estate sector to be certified as a BCorp—an accolade that celebrates its commitment to societal good. In 2019, more than five additional BEM VIVER projects were introduced, culminating in a total of 20 projects, and earning the Best for the World award in the same year. The project continued its journey of excellence with acknowledgments in 2021 as part of the Best for the World 2021 initiative, along with CRI ESG involvement alongside Verde Asset. These milestones affirm MAGIK JC’s role as a forward-thinking engineering and construction force.
Improving Lives and Neighborhoods
MAGIK JC’s vision centers around the belief that encounters foster vibrant urban communities. The project is designed with spaces that not only prioritize taste and functionality but also ensure that every resident feels an immense sense of pride in calling their place home. The environments crafted under this project effortlessly connect residents to the streets and lifestyles of the surrounding neighborhoods. It is a practical example of how real estate development, through thoughtful design and engineering, can transform neighborhoods into inclusive and active communities… creating bonds that go well beyond physical structures.
Innovative Urban Developments
Constant innovation remains at the heart of this urban development endeavor. New developments in downtown São Paulo are already in the project phase and set to introduce over 700 units in the coming years. This proactive approach promises not only to cater to the growing demand for well-planned urban living but also to ensure that cutting-edge engineering meets traditional community values. The seamless integration of modern architectural trends with the standards of traditional construction makes the project resonate with both contemporary and established design aesthetics. Every new phase is like an exciting chapter in the continuing story of urban reinvention.
Project Impact
- SDG 11: Sustainable Cities and Communities – by revitalizing central urban areas and introducing innovative living solutions
- SDG 9: Industry, Innovation, and Infrastructure – through advanced engineering, construction practices, and technological integration
- SDG 1: No Poverty – by providing affordable housing options under the Minha Casa Minha Vida program
- SDG 10: Reduced Inequalities – ensuring housing access for various socioeconomic segments
- SDG 17: Partnerships for the Goals – evident in longstanding collaborations with eminent industry players and continuous community engagement
Building Future Foundations
The forward-thinking nature of MAGIK JC is evident in every phase of its development. The project’s origins, combined with its impressive track record, illustrate a deep commitment to transforming urban living. Its role as a pioneering construtora, incorporadora, and engineering leader jumpstarts conversations about how central areas can be reimagined to reflect the lifestyle of modern city dwellers. With casual yet engaging progress updates shared through dynamic narratives and occasional memorable pauses… future developments are eagerly anticipated by communities and industry watchers alike. The solid foundation of over 50 years in the market, backed by a BCorp score of 133.3, ensures that upcoming projects will continue to enhance lives and neighborhoods by merging innovative design with a genuine dedication to creating spaces that truly feel like home.





















