What the Project Is
PROMOTIONAL PRODUCTS FOR EMPLOYEE RETENTION PROGRAMS, MARKETING CAMPAIGNS, AND EVENTS AND ACTIVATIONS. GET INSPIRED! This project, led by Fairware, is North America’s sustainable merchandise brand that creates merchandise with heart and purpose. The approach is focused on promoting custom printed and imprinted products that truly matter – not only as promotional products but as a way to amplify values and brand identity. Fairware’s commitment is clear: its merch will amplify your brand and your values while delivering a message of impact and inspiration… all in one thoughtful package.
Main Benefits & Key Figures
- North America’s Sustainable Merchandise Brand
- Founding Canadian B Corp status with a B Corp score of 85.7
- Patagonia co-branding for trusted custom Patagonia projects
- 10 KELP planted for every order – a regenerative project leveraging business as a force for good
- Expertly curated promotional merchandise collections designed for employee retention programs, marketing campaigns, and events
Custom Merchandise & Ethical Sourcing
Fairware is a full-service promotional merchandise company specializing in ethically sourced, sustainable promotional products. The custom merch, online stores, kits, and fulfillment services ensure that every piece is not just a product but a story of values and quality. The narrative is built on the promise that well-curated merchandise can amplify any brand, cause, or value-driven campaign. The words “custom printed” and “imprinted products” truly represent the dedication to delivering custom solutions that reflect ethical sourcing and sustainable producing practices.
Expertise in Online Store Management
Managing an online corporate store can be challenging, but Fairware’s expertise in building and managing online stores is a game changer for promotional product campaigns. Serving programs from kitting and fulfillment to seamless e-commerce integration, Fairware ensures that each promotional product business campaign is handled with professionalism and a touch of excitement. The focus on online stores is designed to streamline marketing efforts – and as customers click their way through engaging product offerings, there’s always that small pause… reflecting on the quality and sustainability of each item.
Collaborations with Trusted Brands
Partnerships have always been a cornerstone of great initiatives. Fairware’s list of collaborators reads like a who’s who of influential brands. There’s the inventive synergy on Patagonia co-branding projects, and partnerships with names such as Ben and Jerry’s, Dr. Bronner’s, Hootsuite, Shopify, LUSH, Columbia University, and many more. Each association reinforces the message that these promotional products are more than just merchandise – they represent trusted quality and shared values. The impressive client roster, featuring the likes of Unicef, Queens University, Nature’s Path Organic, UCLA, and The Rockefeller Foundation, underscores an unyielding commitment to showcasing sustainable products to make an impact.
Innovation in Sustainable Products
Fairware’s dedication to eco-friendly promotional products speaks volumes. Amid an ever-changing world, the team remains committed to providing personalized solutions that prioritize organic cotton apparel, recycled materials, and biodegradable alternatives. The product line isn’t just about aesthetics; it’s an invitation to align meaningful branding attempts with initiatives that minimize environmental impact. Every piece of merchandise serves as a reminder of Fairware’s promise to leverage business as a driving force for good and to nurture responsible consumption. In the realm of sustainable products, Fairware’s rigorous standards set the bar high, ensuring that every order plants the seeds for positive change.
Project Impact on Sustainability
- SDG 12 – Responsible Consumption and Production: The emphasis on sustainable products and ethical sourcing highlights responsibility in manufacturing and distribution.
- SDG 13 – Climate Action: Initiatives such as planting 10 kelp for every order contribute to environmental restoration efforts.
- SDG 17 – Partnerships for the Goals: Collaborations with major brands like Patagonia and a diverse client roster underline the power of business partnerships in achieving sustainability goals.
Bringing the Vision to Life
With a blend of creative energy and uncompromising values, Fairware springs into action to launch online corporate stores, manage merchandise pop-ups, and ensure that every event or trade show leaves a lasting impression. As a certified diverse-owned B Corp, the enterprise combines passion with expertise to help brands discover the perfect fit for their needs while staying true to eco-friendly principles. The story is not just about promotional merchandise; it is about the journey of merging tradition with innovation, quality with sustainability, and business with responsibility. When the world’s coolest brands have trusted Fairware, the collaboration naturally extends to every corner of a project demanding both style and substance. The blend of casual enthusiasm and professional acumen in every campaign ensures that the vision – a brand that cares deeply about both its own legacy and the future of the planet – comes vibrantly to life.





















