What the Project Is
Respect Group Inc. | Harassment + Abuse Online Prevention Training is all about empowering people to recognize and prevent bullying, abuse, harassment, and discrimination (BAHD) through interactive, online training courses… This initiative is driven by a passion to create a global culture of respect. At its core, the project aims to eliminate BAHD by inspiring community members—from schools and sport environments to workplaces—to adopt preventive strategies that build safer and more inclusive spaces. The mission is clear, the vision inspiring, and the approach modern and engaging. Individuals become RESPECT CERTIFIED by participating in these dynamic programs, a concept that has resonated strongly across North America.
Main Benefits
Key figures and facts about the project highlight several benefits:
- Net Promoter Score (NPS) of +81, demonstrating exceptional customer satisfaction.
- The benchmark for excellence: an NPS over +70 is considered exceptional.
- Individuals who complete the training become RESPECT CERTIFIED.
- Over 25 years of passion-driven experience in BAHD prevention by the co-founders and expert team.
- +5% of annual revenue is given back to youth-serving organizations across Canada.
Programs Offered
The initiative offers a variety of specialized programs designed to address different environments where bullying, abuse, harassment, and discrimination may occur. Programs include: Respect in the Workplace, Respect in Sport, Activity Leaders Program, Parent Program, Officials, Keeping Girls in Sport, Stay in the Game, and Respect in School. Each program is carefully curated to provide targeted, relevant, and interactive experiences that translate complex issues into actionable lessons with a modern twist… The training is not only practical but also engaging, ensuring that everyone involved understands the powerful message behind respect.
About the Co-Founders
The driving force behind the project includes co-founders Sheldon Kennedy and Wayne McNeil. Wayne McNeil lends his extensive background as Trustee and Vice-Chairman of the Rocky View School Division and as volunteer President of the Sheldon Kennedy Foundation—an organization that notably raised over $1.2 Million during the 1998 Cross-Canada Skate to raise awareness for the prevention of child abuse. Meanwhile, Sheldon Kennedy, a celebrated former NHL player who won a Memorial Cup and a World Junior Gold Medal, is widely recognized for his courageous decision to charge his Major Junior Hockey league coach with sexual assault after enduring abuse. These experiences, marked by personal challenges and triumphs, have been pivotal in shaping policies and influencing changes in Canadian law. Their collective dedication spans over 25 years of advocacy and transformative work in BAHD prevention, making this initiative impactful and deeply rooted in real-world expertise.
Project Programs
This project features comprehensive and industry-leading programs tailored for various segments of society… Respect in the Workplace is a 90-minute interactive training program developed to empower teams with the essential skills to prevent BAHD within organizational environments. Respect in Sport is a dynamic initiative that is paving the way for fostering respectful team cultures across North America. For educational settings, Respect in School provides an engaging online training tool aimed at equipping school leaders with the methods to counter and prevent bullying, abuse, harassment, and discrimination. Moreover, the initiative goes beyond conventional measures by introducing additional programs like Keeping Girls in Sport—developed in partnerships with Canadian Tire, Jumpstart, the Coaching Association of Canada, and the Canadian Association for the Advancement of Women in Sport—and the notable Safe Places program from Swift Current, Saskatchewan. The latter advises that anyone in a position of power, trust, or supervision over a child should first be properly trained and vetted, ensuring protective environments across communities.
Project Impact
- SDG 4: Quality Education – Ensuring accessible and engaging training for all sectors of society.
- SDG 5: Gender Equality – Empowering initiatives such as Keeping Girls in Sport promote equality.
- SDG 10: Reduced Inequalities – By certifying respect, disparities and harassment are reduced across various environments.
- SDG 16: Peace, Justice, and Strong Institutions – Fostering safe spaces that reinforce respect and accountability.
- SDG 17: Partnerships for the Goals – Through collaboration with diverse organizations, impactful resource sharing is encouraged.
Contact and Engagement
For anyone interested in exploring how Respect Group’s innovative training solutions can be integrated into an organization, further information and engagement opportunities are readily available. By submitting a request for information via email, individuals consent to having a representative follow up with detailed guidance on tailoring respect training to their particular needs. Privacy is taken very seriously, and all communications remain confidential. This open channel of communication offers a dynamic and conversational approach to building a global culture of respect… Those curious to harness the power of these interactive training tools will find that a dialogue on respect begins with a simple step—a connection that leads to transformative change in workplaces, schools, and sports alike.
