Discover SOMEFANCYNAME.com: A Hub for Sustainable Designers
Welcome to SOMEFANCYNAME.com – the vibrant community for sustainable designers, proudly based in Aarhus, Denmark. This platform is all about showcasing unique, innovative, and sustainably designed brands. These aren’t just any brands; they’re ones with meaning, with purpose. By choosing sustainable options here, visitors can make a positive environmental impact, support responsible production, and celebrate the pioneers shaping sustainable fashion and lifestyle today. The goal? To become Denmark’s leading platform for nurturing and spotlighting these trailblazers.
The Main Benefit: Empowering Sustainable Choices
Why does SOMEFANCYNAME.com stand out? Because it’s more than just a marketplace – it’s a movement. Here’s what makes it special:
- Curates brands that are unique, innovative, and sustainable
- Supports women entrepreneurs, with most brands being women-led
- Focuses on local collaborations, strengthening community ties
- Offers a platform that connects consumers with meaningful fashion and lifestyle products
- Recognized as a finalist in Creative Business Cup Denmark 2020 and SDG Tech Awards 2020
Belief in Unique, Innovative & Sustainable Brands
SOMEFANCYNAME.com truly believes in doing business responsibly. The brands featured are pioneers in sustainable and innovative fashion and lifestyle. It’s not just about selling products; it’s about loving the brands and the values they represent. This belief drives the platform’s mission to support and promote businesses that are making a difference.
Empowering Women Entrepreneurs
Gender equality is at the heart of SOMEFANCYNAME.com. The platform stands firmly behind empowering women and girls. Most of the brands featured are women-led companies, highlighting the strength and creativity of female entrepreneurs in the sustainable sector. This focus helps create opportunities and visibility for women in the industry.
Supporting Local Businesses
Local collaboration is a big deal here. SOMEFANCYNAME.com loves working with local brands and encourages new ideas and partnerships. This approach not only boosts the local economy but also fosters a close-knit community of designers and consumers who care deeply about sustainability and innovation.
Impact on Sustainable Development Goals (SDGs)
- SDG 5: Gender Equality – empowering women entrepreneurs
- SDG 8: Decent Work and Economic Growth – supporting responsible business practices
- SDG 9: Industry, Innovation, and Infrastructure – promoting innovative sustainable brands
- SDG 12: Responsible Consumption and Production – encouraging sustainable choices
- SDG 13: Climate Action – reducing environmental impact through sustainable fashion
Leadership and Vision Behind SOMEFANCYNAME.com
Leading the charge is Assem Bektur-Giversen, who brings over eight years of retail and e-commerce management experience. Born in Kazakhstan and an economist by training, Assem’s background includes participation in Bestseller A/S Graduate Program. She’s passionate about turning SOMEFANCYNAME.com into the world’s go-to platform for sustainable brands. Together with her co-founder, they carefully curate innovative brands to create a one-stop destination for those seeking meaningful, sustainable fashion and lifestyle products. The journey is ongoing, and the community is growing – ready to make a real difference.
