What the Project Is
Stuff That Matters is more than just a collection of men’s everyday essentials—it’s a movement. Found at your local Woolies, Big W, and Priceline, the products come with a few attractive perks too. For instance, free shipping is available when spending $69.00, and any Value Bundle purchase brings a solid 10% saving. This initiative exists to back men during these confusing times, helping them look good, feel good, and do good, all while navigating a new era of masculinity… an era where product quality and ethical values truly matter.
Main Benefit
Key figures and facts related to the initiative include:
- Free shipping on orders over $69.00
- 10% off when purchasing any Value Bundle
- Available at well-known retailers such as Woolies, Big W, and Priceline
- Made right here in Oz with B-Corp certification
- Vegan and cruelty-free formulas with no dodgy ingredients
Supporting Men in a Confusing Time
The world today is evolving rapidly, and it can feel like a confusing time to be a man. Stuff That Matters was developed with the understanding that men need support now more than ever. The message is clear: Stuff That Matters is here to support men. It stands as a beacon—assisting men in redefining what it means to be masculine in a modern world. In moments when traditional ideals are being challenged, this project helps pave the way for a refreshed, confident sense of manhood.
Everyday Essentials for the Modern Man
With a range of essential products created specifically for everyday challenges, the line-up covers everything needed to maintain personal well-being. Antiperspirant deodorants promise high performance, body sprays offer great, enduring scents, and simple skincare routines ensure freshness with minimal fuss. Every product is carefully formulated to deliver quality and reliability. Made with ethical standards in mind, these products are proudly made in Australia, vegan, cruelty-free, and free from unnecessary ingredients—a combination that reassures men who care about what they put on their skin.
Mission and Values in a New Era of Masculinity
At the core of this project is a powerful mission—breaking stereotypes, redefining masculinity, and advocating for men’s mental health awareness. In a society that is constantly reevaluating the meaning of manhood, Stuff That Matters stands firm, ensuring that every purchase has a purpose. The brand takes this mission seriously, knowing that looking good and feeling good translates into doing good. With each product, a subtle yet significant change is supported—one that benefits young men and the broader community, proving that positive impact can start with everyday choices.
Project Impact
- SDG 3: Good Health and Well-Being – Promoting mental health awareness among young men
- SDG 5: Gender Equality – Challenging and reshaping stereotypes around masculinity
- SDG 12: Responsible Consumption and Production – Offering products that are ethical, vegan, and cruelty-free
- SDG 17: Partnerships for the Goals – Collaborating with charity partner, The Man Cave, to help fund mental health initiatives
Additional Thoughts on Modern Masculinity
In today’s fast-paced and ever-changing world, the conversation about what it means to be a man is more relevant than ever. Stuff That Matters adopts an approach that is not only casual and engaging, but also refreshingly honest… no frills, just a straightforward message that resonates with men. Aimed at those who want to stay true to their style and values while embracing modernity, the project brings together top-notch product quality, ethical production practices, and a commitment to social impact. Every product stands as a testament to a brand that is serious about making a difference—helping to fund young men’s mental health through a solid partnership with The Man Cave.
Also available at major retailers and supported by attractive offers like free shipping and bundle savings, the project builds a community over shared values. It offers everyday essentials that are built to support a new kind of masculinity—one defined not by outdated stereotypes, but by compassion, confidence, and thoughtful living. There is a distinct feeling that accompanies every product: assurance, purpose, and the spirit of modern manhood. In a world where every detail counts, Stuff That Matters encapsulates the idea that taking care of oneself can go hand in hand with doing good in the world.
