What is the Project?
The project revolves around developing beautiful and affordable student and rental housing with an unwavering commitment to quality of life—yes, quality of life that truly matters. Emphasizing student housing developments, this initiative breaks away from traditional real estate development. It offers not only thoughtfully designed and modern living spaces but also exclusive insights into the specific needs of today’s renters. The approach begins on the inside out—starting with everyday living items and evolving into a comprehensive design process that anticipates the future needs of students and renters alike. Every detail, from optimizing space usage to integrating digital project management tools, is carefully considered for a dynamic, technology-driven development process.
Main Benefit
This project boasts not only visionary ideas but also impactful numbers that speak volumes. A bullet point list of the key figures and facts includes:
- Approximately $230 million in current real estate property developments
- Over 250 million dollars in projects under development
- Multi-story buildings with capacities ranging from 50 to 700 occupants
- Projects that are meticulously planned—from predevelopment to under construction to recently completed within record times
- A strong B Corp score of 91.4 that underscores sustainable practices
Visionary Approach to Development
Overall, the development process is re-engineered from the inside out… It all begins with understanding the current needs of renters. Every design decision is made based on meticulous data collection, comparison, and analysis, ensuring that assumptions, mistakes, and risks are minimized. This inside out approach allows multiple renters to comfortably share a single apartment without feeling crowded—a critical factor in today’s economic climate where affordable rental is key. Each step is informed by real-time data and insights, delivering a better outcome every time.
Innovative Design and Functionality
The project is designed with an eye for the everyday needs of students and renters. Starting with essential living items, the design process focuses on creating spaces that are both efficient and attractive. By asking questions that others might overlook, the design team ensures that solutions are relevant for today’s market realities—sometimes influenced by factors like COVID-19—and are adaptable for future generations. There’s a dynamic, almost conversational flow to how the space is laid out, integrating design with data in a way that’s just as practical as it is appealing.
Our Projects and Achievements
A sampling of current developments includes standout projects like Le Mildoré in Montreal, where 85,000 sq. ft. is being transformed into a 19-story building with a capacity of 279 occupants, and Wester-Land in St-John’s, NL, a 200,000 sq. ft. development designed to house as many as 700 occupants. Many projects are currently under construction, while others, like Terrasse des Récollets in Trois-Rivières, QC, are making steady progress. Recent transactions have totaled $100 million in 2023, with exemplary completions such as Seymour in Halifax—a 170,000 sq. ft. building providing high-quality student apartment housing for 491 occupants in just 3.5 years. Other highlights include Brown’s Court in Charlottetown, The Commodore in Halifax, Summerhill and The Marbridge in Montreal, and The Newport on de Maisonneuve Blvd. Each project reflects the company’s data-driven philosophy and technical expertise, all aimed at delivering affordable, modern, and intelligently designed living spaces.
Project Impact
- Environment: Projects minimize energy consumption and environmental impact while embracing sustainability, reflecting a strong eco-friendly focus.
- Communities: In a unique twist, 2.5% of yearly profits are donated to support non-profits and community work, making a tangible difference in local communities.
- Employees: A comprehensive array of top company perks coupled with a profit-sharing program creates an engaging and supportive work environment.
- Tenants: With affordable rental rates, tenants benefit from beautiful, modern living spaces that are tailored to meet every need—no compromises.
The Future Forward
Looking ahead, the project’s impact is set to reverberate through multiple facets of society. Founded on a visionary idea during a student’s own years, the concept grew into one of Canada’s most successful student real estate development enterprises. Over a period of just 8 years, the company has provided intelligently built, attractive, and modern student rental housing for more than 2,000 students and renters. It is evident that the focus remains on genuine quality of life—a goal that resonates deeply in a fast-evolving market. The innovative mix of data-driven decision making and creative design has not only optimized every element of development but has also established a benchmark in the industry. Cutting-edge digital tools and in-house multidisciplinary teams contribute to a seamless A-to-Z process, ensuring no aspect is overlooked. The methodical, sometimes conversational approach—filled with moments of “aha” insights—drives both investor profitability and tenant satisfaction. With new markets and expanding offices, the forward momentum is strong… and the future forward looks exceedingly bright.
