What is the Solar Paint Project?
THE SOLUTION COOL ROOF 100% FRENCH – a statement that embodies a visionary approach to addressing one of today’s urgent challenges. Solar Paint, also known as SOLAR-PAINT®, is a reflective paint solution for roofs designed to create a positive impact on climate change and reduce greenhouse gas emissions. It all starts with traditional roofs that absorb solar radiation, causing them to heat up significantly. This phenomenon not only increases the indoor temperatures of buildings but also triggers a series of environmental and economic problems. The Solar Paint project introduces the concept of cool roofing, an innovative way to block this heat buildup by using reflective high emissivity properties, ensuring that solar energy is not absorbed but instead reflected away. Developed and manufactured in France, SOLAR-PAINT® is at the core of a strategy that combines energy savings with eco-responsible product development. With SOLAR-PAINT®, the traditional roofing challenges are met head-on, and the product is created with a clear focus on sustainability and performance – a blend of precision, local know-how, and passion for a healthier environment…
Main Benefit
The Solar Paint project offers numerous benefits that have a strong impact on energy consumption and thermal comfort. The advantages of the reflective paint solution extend to several key performance figures:
- Up to 30% savings
- Average temperature drop of 0°C inside your buildings
- Up to 92% reflectivity
Eco-Responsibility and Innovation
At the heart of the SOLAR-PAINT® solution is a commitment to eco-design and sustainability. Developed from an eco-responsible perspective, the product integrates bio-sourced elements and is formulated without VOCs and chemical solvents. This commitment ensures that every aspect of the product meets the highest standards of environmental responsibility while maintaining a top-notch performance. The fact that it is 100% French manufactured adds an extra layer of quality and reliability. This project stands as a testament to the power of combining innovation with environmental care – a modern twist on traditional roofing practices that embraces both sustainability and advanced technology.
Thermal Comfort and Energy Efficiency
When solar radiation hits a traditional roof, not only does it heat up but also transmits that extra heat inside buildings. This has a direct impact on indoor thermal comfort and energy performance. SOLAR-PAINT® acts as a roof coating that dramatically improves the thermal insulation of professional buildings such as shopping centers, logistic platforms, and industrial buildings. By reflecting a substantial portion of the heat, this cool roofing technique helps lower the temperature inside, reducing the need for air conditioning and lowering energy bills. The result is an enhanced environment for clients, employees, and occupants alike, ensuring better quality of life and workplace productivity. This efficiency in thermal regulation brings a welcome breath of fresh air into every space it touches…
Climate Change Challenges
Traditional roofs can contribute significantly to the urban heat island effect and uncontrolled energy expenditures. As buildings absorb more heat, the internal temperatures soar, degrading the quality of life for occupants and increasing reliance on energy-consuming air conditioning systems. In urban settings, the continuous absorption and reemission of heat further exacerbate local climate change issues. SOLAR-PAINT® directly addresses these challenges by reducing the heat absorption of roofs, thereby mitigating the effects of rising temperatures in densely populated areas. The product’s efficiency in reflecting solar radiation means that it not only improves building energy performance but also plays its part in the broader fight against global warming. A subtle yet powerful countermeasure that emphasizes smart energy use and long-term sustainability…
Project Impact
- Climate Action (SDG 13)
- Sustainable Cities and Communities (SDG 11)
- Affordable and Clean Energy (SDG 7)
Looking Forward
The Solar Paint project represents a forward-thinking solution that tackles both the immediate and long-term issues associated with traditional roofing. By embracing cool roofing technology through a reflective paint that is 100% French in its design and manufacture, the project offers a double benefit of enhanced thermal comfort and significant energy savings. The innovative technology, seen in the exclusive solar coating developed in partnership with MAESTRIA Paints under the SOLARCOAT brand, is tailored specifically for high-demand professional buildings. With its eco-responsible formulation and commitment to reducing greenhouse gas emissions, SOLAR-PAINT® is paving the way for a future where climate change is actively confronted at the very rooftop level. The strategic integration of reflective technology helps to lower energy consumption, reduces the heat island effect in urban areas, and ultimately supports a cleaner, greener environment. The project, by reinforcing local manufacturing and eco-design principles, supports not only energy efficiency but also a sustainable model of innovation that stands strong in the face of today’s environmental challenges – and it continues to evolve as part of a larger movement towards responsible consumption and production.





















