What Is Not So Creative?
not so creative is an impact marketing & strategy studio for sustainability and social impact. It empowers people who are dedicating their lives and efforts to making our planet a more just and livable place. With years of experience across global markets, not so creative brings a unique set of skills to help purpose-driven ventures grow, thrive, and communicate their impact more effectively — enabling them to create greater change. This studio is all about impact marketing, ethical marketing, and environmental marketing practices that truly resonate in today’s fast-paced world… It’s a space where creativity meets responsibility, and where every project is a step toward a better future.
Main Benefit and Key Figures
- Trusted by leading names: Seven Clean Seas, k-ID, Bambu Indah, You Do You, Everclime, Plastic Fischer, Studio Birthplace, AIGCC, Effective Altruism, Muuse, B Lab Europe, Shiva, Archura, Sky Farm Island, Freebird Club, Beans, &why, Pangea, Regenesis, The Canvas, Method, Sunventor, Seed Future, Good Period, Bamboo U, Zero Waste Palestine, Kul Kul Farm.
- B Corp Score: 103.9 – a testament to the studio’s commitment to sustainability.
- Expertise spans across brand strategy, content marketing, people & culture, and even the nitty-gritty of “GET SH*T DONE” services.
Comprehensive Services Overview
not so creative offers a diverse range of services that are meticulously designed for impact. Under BRAND STRATEGY, there is visual identity, messaging & brand storytelling, brand narrative & positioning, and activations & campaigns. When it comes to CONTENT STRATEGY, their approach includes content distribution & amplification, CRM strategy & inbound marketing, social media management & content creation, website content & SEO, thought leadership & impact reports, along with lead magnets & downloadable content. On the PEOPLE & CULTURE front, the services cover culture strategy, hiring & people strategy, DEI workplace development, and employee engagement & retention programs. And in the “GET SH*T DONE” category, the offerings feature sales support, sales material & deck creation, project management, B Corp certification consulting, and pitch decks & event placement. Each service is crafted to empower ventures to not only reach but exceed their impact goals.
Focus on Purpose-Driven Impact
At its core, not so creative is dedicated to those who are putting in relentless effort to make our planet more just and livable. Impact marketing and strategy here are intertwined with social impact marketing and ethical marketing practices that highlight environmental marketing and zero waste marketing approaches. This dedication resonates with social impact objectives, ensuring that every project not only tells a story but also drives measurable change. The language of impact storytelling is clear and concise, yet it carries depth—perfect for NGOs, B-Corp agencies, and ventures needing a firm strategic direction.
Strategic Expertise & Global Experience
Drawing on years of experience across global markets, not so creative employs a blend of creativity and robust strategy that is both dynamic and engaging. The studio’s projects often combine brand strategy with content marketing to create messaging that is authentic, strategic, and compelling. The process might seem casual at times, with those brief pauses that remind one to take a moment and appreciate the story behind every detail… Yet behind every campaign, there is a methodical approach to messaging, activations, and even sales support. This ensures that from visual identity to pitch decks, every facet of a project supports its overall sustainability and social mission.
Innovative Service Integration
Beyond the standard marketing fare, not so creative integrates an expansive suite of services that cross the boundaries of conventional advertising. With an emphasis on DEI strategy and HR consulting elements tucked into their PEOPLE & CULTURE initiatives, companies can see not only external impact through social media management & SEO but also internal evolution via culture strategy and employee engagement programs. This integrated approach supports both the outward narrative and the internal health of a venture, allowing for seamless transitions from branding to project management, and from thought leadership to tangible certifications like B Corp. It’s a holistic take on what it means to be truly impact driven, providing insights that are both tactical and soulful.
Project Impact & Sustainable Development Goals
- SDG 12: Responsible Consumption and Production
- SDG 13: Climate Action
- SDG 10: Reduced Inequalities
- SDG 11: Sustainable Cities and Communities
- SDG 8: Decent Work and Economic Growth
Looking Forward with Impact Marketing
not so creative continues to set a high standard in the realm of impact marketing and strategy. With a focus on marketing, impact marketing, social impact marketing, and environmental marketing, the studio lays down a blueprint for ventures aspiring to make a significant difference. Their work in brand strategy, content marketing, ethical marketing, and DEI strategy demonstrates that marketing isn’t just about selling—it’s about crafting narratives that push social and environmental boundaries in beneficial ways. Perhaps the most compelling element is how their services, from sales material creation to project management, all converge to support sustainable and equitable growth. Looking forward, this innovative studio stands as a partner for any purpose-driven venture aiming to leave a legacy of positive impact on society and the planet… The journey of not so creative is a vibrant testament to what happens when passion, strategy, and sustainability converge.





















