What is the Cradle to Cradle Certified® Products Program?
MBDC are the original creators and among the foremost implementers of the Cradle to Cradle Certified® Products Program. This program is an independent, science-based, third-party, multi-attribute product standard recognized by some of the world’s leading retailers, including Amazon, Home Depot, Walgreens, and Walmart. MBDC’s services help clients understand and implement the Cradle to Cradle Design™ Framework on multiple levels — from materials and products to packaging and corporate leadership. It’s all about designing products that are safe, circular, and beneficial for people and the planet.
Main Benefits and Key Facts
The Cradle to Cradle Certified® program is the world’s most comprehensive product assessment and certification system, based on five key categories:
- Ensuring materials are safe for humans and the environment
- Enabling a circular economy through product and process design
- Generating clean energy and protecting the climate
- Safeguarding air, water, and soil resources
- Embracing safe, fair, and equitable labor practices that advance human rights and strong communities
Some quick numbers to keep in mind:
- More than 150 companies from over 15 countries have participated
- Over 475 certificates issued by the Cradle to Cradle Products Innovation Institute
- More than 8,000 certified products across various categories like building materials, textiles, cosmetics, packaging, and more
Levels of Achievement in Certification
The certification program recognizes five levels of product achievement: Basic, Bronze, Silver, Gold, and Platinum. To earn certification at a certain level, a product must meet minimum criteria across all five categories. And here’s the kicker — the criteria get tougher with each level, pushing companies to continuously improve. It’s not just about ticking boxes; it’s about raising the bar for sustainability and safety.
MBDC’s Role in the Certification Process
With decades of experience, MBDC works closely throughout the supply chain to gather formulations and evaluate product and manufacturing data. This ensures products meet the rigorous requirements of the program. Clients receive support and advice every step of the way — from initial assessment to final certification. It’s a thorough process, but one that helps companies truly understand and improve their products.
Innovation and Continuous Improvement
What sets this program apart is its focus on innovation and continuous improvement. It’s not just about being “less bad” — it’s about being “more good.” The program encourages companies to innovate products and processes that benefit people and the planet. The Upcycle Chart is a handy tool that helps clients inventory, assess, and optimize their products, processes, and systems with positive intentions and beneficial goals. It’s a dynamic approach that keeps pushing the envelope.
Project Impact on Sustainable Development Goals (SDGs)
- SDG 3: Good Health and Well-being
- SDG 6: Clean Water and Sanitation
- SDG 7: Affordable and Clean Energy
- SDG 8: Decent Work and Economic Growth
- SDG 12: Responsible Consumption and Production
- SDG 13: Climate Action
- SDG 15: Life on Land
Why It Matters Today
In a world where sustainability is no longer optional, the Cradle to Cradle Certified® Products Program offers a clear path forward. It helps companies not only meet environmental and social standards but also innovate in ways that create real value. By focusing on safe materials, circular design, clean energy, and fair labor practices, it’s shaping a future where products contribute positively to the world. And that’s something worth paying attention to.
