phygital experiences

eXplorins is a Creative Tech Hub focused on blending physical and digital experiences. They collaborate with brands to create meaningful cultural interactions through innovative technology and sustainable practices. Their approach emphasizes social, economic, environmental, and cultural sustainability, ensuring that every project resonates with diverse communities. With a strong commitment to Tech4Good, eXplorins is redefining how…

eXplorins: Crafting Engaging Phygital Experiences for Brands

What is eXplorins?

eXplorins is a Creative Tech Hub that’s all about crafting phygital experiences—blending the physical and digital worlds in ways that truly engage. They team up with visionary brands and companies to build interactive cultural experiences that aren’t just cool but meaningful. Whether it’s marketing, sales strategies, innovation, or sustainability, eXplorins helps weave phygital elements right into the fabric of these efforts, making every interaction count.

Main Benefits of eXplorins’ Approach

Here’s what makes eXplorins stand out:

  • B Corp Score: 105.6, reflecting strong commitment to social and environmental performance.
  • Industry Focus: Other publishing activities, with a clear Tech4Good mission.
  • Key Technologies: Blockchain, SaaS platforms, AR, gamification, and more.
  • Core Keywords: Experiential marketing, Sustainable Rewards System, Software service.
  • Client Projects: Including the 1st Phygital Gallery of Barcelona and SOFT – Store Of Future Things.

Tech4Good: Values at the Heart of Innovation

At the core of eXplorins’ work is a strong belief that technology should serve human values. Their products are built around four pillars of sustainability that go beyond just being buzzwords:

  • Social Sustainability: Ensuring resources and opportunities are shared fairly, promoting inclusion and diversity, and supporting local cultures and communities.
  • Economic Sustainability: Encouraging practices that are economically viable yet socially and environmentally responsible, fostering local growth and wealth distribution.
  • Environmental Sustainability: Protecting natural resources and promoting ecological responsibility while supporting human development.
  • Cultural Sustainability: Using storytelling to build empathy, respect, and intercultural understanding, shaping cities with contemporary narratives.

Methodology: How eXplorins Creates Impact

Their process is simple but powerful. First, they know—diving deep into local culture through research and integrated strategies. Next, they reimagine—crafting content that celebrates diversity and authenticity through audiovisual, graphic, and written productions. Finally, they reconnect—bringing experiences to life with dynamic on/off interactions, thematic universes, and creative applications like AR, blockchain, and animation. It’s a full-circle approach that ensures every project resonates on multiple levels.

Innovative Products Driving Phygital Experiences

eXplorins offers two main product lines that push the boundaries of engagement:

  • SaaS PERS (Phygital Experience Rewards System): A loyalty program designed to connect brands and partners, boost user engagement, and amplify marketing and sales efforts—all while keeping sustainability front and center.
  • Standalones: Independent applications that don’t rely on extra software or dependencies. These are self-contained phygital experiences, packed with everything needed to deliver immersive interactions.

Project Impact and Sustainable Development Goals (SDGs)

  • SDG 8: Decent Work and Economic Growth – promoting economic sustainability and local participation.
  • SDG 9: Industry, Innovation, and Infrastructure – leveraging technology for creative cultural experiences.
  • SDG 11: Sustainable Cities and Communities – fostering cultural sustainability and community cohesion.
  • SDG 12: Responsible Consumption and Production – encouraging sustainable practices in product development.
  • SDG 13: Climate Action – emphasizing environmental responsibility in all projects.
  • SDG 16: Peace, Justice, and Strong Institutions – supporting social inclusion and diversity through storytelling.

Connecting Culture and Technology for Future Cities

By weaving cultural storytelling into phygital experiences, eXplorins helps bridge gaps between communities and generations. This connection fosters a sense of global citizenship and inspires creativity across urban landscapes. The result? Future cities that are not only smart but also rich with contemporary narratives, empathy, and respect for diversity. It’s about more than tech—it’s about building societies that thrive on shared stories and sustainable innovation.

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Learn more about the Sustainable Development Goals :