Understanding the Project: Navigating a Polarised World
AS THE WORLD BECOMES STRANGER, LOUDER AND MORE POLARISED, the commitment to clarity and truth remains unwavering. This project stands at the intersection of global challenges and innovative solutions. It focuses on fixing the global oxygen shortage in low resource medical settings, while seeking to address preventable issues that adversely affect communities worldwide. Trust, curiosity, and rigour form the cornerstone of the approach, ensuring that even in a chaotic environment, clear-headed and courageous actions drive change. The project is built on the belief that complex problems can be tackled through smart innovation, behavioural insights, and a passion for making a real difference.
Main Benefits and Key Figures
The project offers a host of benefits that not only spotlight its mission but also underline its impressive record. With a strong reputation in the for-profits management consulting industry—and a robust bcorp score of 96.3—it has garnered significant support across the globe. Key points include:
- Supported over 340 innovation teams since 2018
- Active in 53 countries around the world
- Accessed more than £60M in funding
- Core themes include Innovation, Startups, Tech, Coaching, Design, and Strategy
Innovative Approaches in a Dynamic Environment
In a world that is becoming increasingly unpredictable, the project thrives on behavioural innovation. It is driven by the understanding that tech, design, and strategy can merge to create a movement that questions traditional hierarchies. The approach is direct and unapologetic—sometimes even conversational in tone, with pauses that remind everyone that change happens in real time… no formulaic scripts here. By integrating insights from psychology, anthropology, sociology, and economics, the focus remains on creating mechanisms that genuinely move the needle on human progress.
The Brink Foundation’s Bold Mission
At the heart of the project lies the Brink Foundation, a catalyst for creating new kinds of grantmaking. It is an organization that builds a movement based on clear, impactful values. By addressing big, preventable issues in the world, the foundation transforms traditional funding methods into a dynamic process that champions real change. This mission is about more than just numbers—it’s about building a global community driven by the belief that people matter, and that meaningful, grounded change starts with a commitment to truth.
Revolutionising Systems for a Better Future
BUILDING BETTER SYSTEMS is not just a catchphrase; it’s a call to action. The project critiques existing hierarchies and challenges anyone who thinks “your hierarchy sucks and what to do about it” can be ignored. It encourages fresh thinking and pragmatic solutions that cut through red tape. This part of the work is both critical and transformative, pushing boundaries to find obvious solutions to non-trivial problems. With an emphasis on innovation and contextual understanding, traditional frameworks are reimagined to meet modern challenges head-on.
Project Impact on Sustainable Development Goals
- SDG 3 – Good Health and Well-being
- SDG 4 – Quality Education
- SDG 13 – Climate Action
Transforming Education, Economy, and Mobility Through Technology
The project’s portfolio showcases the potential of technology to effect transformative change. It is not just a theoretical exercise; practical work across health, education, and climate demonstrates a clear impact. Initiatives such as REALISING THE POTENTIAL OF TECHNOLOGY TO TRANSFORM EDUCATION, MAKING KENYA’S INVISIBLE ECONOMY, VISIBLE, and PIONEERING AFRICA’S E-MOBILITY REVOLUTION highlight the strategic use of tech to re-engineer societal structures. The proven approach of exploring Behavioural Innovation helps partners implement changes that put human behaviour at the centre of each solution. It’s a method that is as much about listening and learning as it is about action—infusing every project with a conversational, engaging energy that makes the work both human and effective.