About the Project
Benedictus Media is a full-service independent media agency dedicated to working with brands and organisations that are committed to the long-term wellbeing of people and the planet. The project stands proud of its roots and deep acknowledgement of the Traditional Owners of country throughout Australia, recognising their ongoing connection to land, waters and culture. At its core, the agency’s mission is clear and powerful – to connect people with brands, businesses and organisations for good. The text remains true to its message, highlighting core values of good principles and conscious marketing, while skilfully balancing sustainability with dedicated media strategies.
Main Benefits and Key Highlights
The project’s commitment to ethical work practices and sustainable business is underlined by several impressive figures and facts:
- B Corp Score: 90.7, showcasing a robust evaluation in social and environmental performance.
- First media agency in Australia to be honoured with the B Corp badge in 2016.
- Climate Comms Champion award in 2020 & 2021, and finalist in 2022, recognising leadership in climate policies and efforts in emissions reduction.
- Best For The World: for Workers honouree for two consecutive years, placing the agency in the top 10% of Certified B Corporations globally on the B Impact Assessment.
- A diverse media approach that includes advertising, media buying, media planning, search, digital marketing, SEM, SEO, social media, programmatic, out-of-home advertising, video, audio, TV, radio, media strategy, cinema advertising, print, BVOD, SVOD.
Champions of Change
Guided by ambition, the project acts as a champion of change in the media world. Its agenda is not just to deliver smarter, better work, but also to foster a media landscape that genuinely prioritises people and the planet. This means that every decision and action is informed by the core values of good principles, with a conscientious approach to both creative and strategic media solutions. It’s not all business as usual – at times, the language gets casual and friendly (and yes, there might be a little pause here… a mindful breath before charging ahead), creating a vibe that’s engaging and accessible.
Pioneering Sustainability in the Media Industry
With a proven track record as an award-winning sustainability leader, this project underlines the belief that doing well and doing good can exist side by side. Recognised for climate-friendly initiatives and a deep commitment to sustainability, the agency makes a compelling case for media stewardship that is both smart and socially responsible. The project demonstrates that ethical marketing isn’t just a buzzword – it’s a practiced strategy that achieves better outcomes for businesses, people, and the planet.
Innovative Media & Creative Strategy
The agency’s work spans across a multitude of media channels – from digital marketing (including SEM and SEO) to traditional out-of-home advertising and even BVOD and SVOD solutions. With creative and dynamic strategies, the project manages to strike a positive balance between high-calibre creative work and a long-term sustainable approach. It’s a dynamic blend that keeps the focus on both tangible business success and environmental responsibility, all wrapped in an energetic and engaging communication style that sometimes takes a conversational turn.
Project Impact on Sustainable Development Goals (SDGs)
- SDG 8: Decent Work and Economic Growth – through ethical media strategies that deliver robust business outcomes.
- SDG 12: Responsible Consumption and Production – by ensuring that business operations respect environmental limits.
- SDG 13: Climate Action – with award-winning efforts to curb emissions and champion climate-friendly initiatives.
- SDG 17: Partnerships for the Goals – by working closely with brands, organisations, and the global community to use business as a force for good.
- SDG 11: Sustainable Cities and Communities – through initiatives that promote balanced development and inclusivity.
Get in Touch and Learn More
Those interested in learning more about this innovative approach to responsible media and sustainability are invited to explore further details. The project not only stands as a leading example in advertising and media planning but also as a testament to the idea that conscious, purpose-driven work brings better outcomes. Through creative media buying, strategic planning, and a steadfast commitment to ethical practices, the project inspires audiences to think beyond traditional methods and embrace a more sustainable future. It’s good to be better – and every step forward is proof that a thoughtful approach can make a real difference.
