What UpDIG Is All About
UpDIG’s strategists and creatives thrive on collaboration, using predictive insights to craft impact together. They create business strategies and communications aimed at producing healthier outcomes for people, communities, and the world at large. Their approach? It’s flexible—tailored to fit your context, becoming an extension of your team as you shift your business, share your story, or build a community. Whether it’s business, teaching, farming, storytelling, or serving others, UpDIG believes every role is essential to sustaining healthier livelihoods, environments, and regenerative economies.
The Main Benefits of UpDIG’s Approach
Here’s what makes UpDIG stand out:
- Collaborative strategy development that sparks new ways of thinking
- Creative business solutions designed to ignite climate-smart change
- Support for communities across the U.S., Africa, Asia, and South America
- Deep expertise in communications, community building, and technology
- Decades of experience helping organizations launch and grow
- Clients ranging from global foundations to local public entities
How UpDIG Tackles Sticky Problems
Got a tough challenge? UpDIG’s strategic advisory sessions are the go-to for clarifying and mapping a path forward. They help set clear objectives and identify success metrics, making complex problems feel a little less daunting. Plus, launching a new business concept? They’ve got that covered too, offering outside expertise that’s efficient and focused.
Communications That Connect: Web3 and Beyond
UpDIG leans on extensive platform development know-how to offer multiple communication channels—internal, external, social, experiential—you name it. These channels are scaled and integrated just right to meet your business goals. And when it comes to storytelling, they transform abstract ideas into inspiring narratives across text, video, and social images, taking projects from concept to multi-channel delivery.
Building Brands and Toolkits That Work
Through a tailored, iterative process, UpDIG helps teams turn the abstract idea of “your brand” into something concrete and purposeful. This means your team ends up speaking the same language about your product’s lasting value, making decisions about visuals, voice, and identity way easier. On top of that, they develop communications playbooks—think thoughtful guides, not rigid rules—that let your brand or message extend naturally to your audience.
UpDIG’s Impact on Sustainable Development Goals
- SDG 3: Good Health and Well-being
- SDG 4: Quality Education
- SDG 8: Decent Work and Economic Growth
- SDG 11: Sustainable Cities and Communities
- SDG 13: Climate Action
- SDG 17: Partnerships for the Goals
The Story Behind UpDIG
UpDIG’s roots go back to 2007, when its founders were working on parallel tracks in global development and academic publishing at MIT. With backgrounds in creative direction, interactive design, social documentary, and strategic marketing communications, they formalized as a B Corp social enterprise in 2016. Since then, they’ve incubated new businesses and supported sustainable practices, helping a diverse range of organizations—from the American Repertory Theater to the Ethereum Foundation—find creative solutions that improve our world. It’s a journey fueled by passion, expertise, and a commitment to making a real difference.
