Discovering the Essence of Craftsmanship and Storytelling
Design with a focus on craftsmanship, quality, and storytelling—that’s the heart of this inspiring project. Thanks to Heidi Kokborg for an amazing article that shines a light on these brands. It’s all about celebrating the art behind the products and the stories they carry. At TRENDS & TRADITIONS, the latest creations from ARIAKE, ORIGIN MADE, and SERA HELSINKI will be showcased, inviting everyone to experience design that truly speaks.
The Main Benefit: Showcasing Innovation and Tradition
This project brings together the best of both worlds—cutting-edge design and timeless tradition. Here are some key highlights:
- Presentation of the latest collections from all brands during 3 DAYS OF DESIGN
- Introduction of a new collection from ARIAKE, blending modern aesthetics with craftsmanship
- Exclusive showcase at TRENDS & TRADITIONS, a hub for design enthusiasts
- Collaboration with renowned designers like Francesco Rota, Zoe Mowat, and Staffan Holm
- Focus on storytelling that connects design with cultural and social values
A Closer Look at the E-1027 Rug Project
WELCOME TO E-1027. This rug is more than just a design piece—it’s a statement. Samu-Jussi Koski, deeply committed to human rights and minorities, crafted this new rug for Sera Helsinki with a purpose. The project directly supports women with disabilities in Ethiopia, making every purchase a meaningful contribution. The name E-1027 nods to its inspiration: the modernist villa designed by female architect Eileen Grey. It’s a beautiful blend of history, design, and social impact.
Highlights from Milan Design Week 2023
Milan Design Week 2023 was a vibrant stage for innovation. ARIAKE presented some standout pieces: the Modular Hoyo Sofa and Coffee Table designed by Francesco Rota, the Lantern Side Table by Zoe Mowat, and the Beam Side Table by Staffan Holm. These designs captured attention with their unique forms and functional elegance, perfectly embodying the spirit of the event.
Behind the Scenes: Saga Workshop 2023
The Saga Workshop 2023 offered a fascinating glimpse behind the curtain. Arranged behind the factory, a photoshoot captured all the prototypes produced during the week. This setup not only documented the creative process but also highlighted the dedication and precision involved in bringing these designs to life. It’s a testament to the hard work and passion fueling the project.
Project Impact: Aligning with Sustainable Development Goals
- SDG 5: Gender Equality – Empowering women with disabilities through design initiatives
- SDG 8: Decent Work and Economic Growth – Supporting artisans and ethical production
- SDG 10: Reduced Inequalities – Promoting inclusivity and social justice
- SDG 12: Responsible Consumption and Production – Emphasizing quality and sustainability in design
- SDG 17: Partnerships for the Goals – Collaborations between designers, brands, and communities
Looking Ahead: The Future of Design and Social Responsibility
This project is a shining example of how design can go beyond aesthetics to make a real difference. By combining craftsmanship, storytelling, and social impact, it sets a new standard for the industry. The journey continues with exciting showcases, meaningful collaborations, and a commitment to values that matter. It’s design with a purpose—and it’s just getting started.
