Introducing Pure Madness Brewery Group: Wyoming’s Bold New Brew Alliance
Emerging from the Tetons with a mighty roar comes the Pure Madness Brewery Group, a powerhouse collaboration that combines two of Wyoming’s most awarded and innovative breweries under one raised roof. Think of it like two of your favorite bands forming a supergroup — the Roadhouse and Melvin brands are harmonizing their unique styles to create a vibe unlike anything you’ve ever experienced before. This isn’t just a merger; it’s a bold new chapter in brewing where familiar favorites meet exciting new adventures in beer. Buckle up, be grizzly, and enjoy the trip, because if your beer is not madness, it’s not beer!
The Core Benefit: A Fusion of Flavor and Innovation
Pure Madness Brewery Group brings together the best of both worlds, delivering beers that are as bold and innovative as the Wyoming landscape itself. Here’s what makes this collaboration stand out:
- Two Award-Winning Breweries: Melvin Brewing and Roadhouse Brewing, each with their own loyal following and unique brewing styles.
- Core Series Highlight: The 2X4 Double IPA — a 100 IBU face-melter packed with sticky pine, citrus, and tropical mayhem, riding a clean malt wave straight to your tastebuds. At 9.9%, it’s smooth enough to be dangerous.
- Innovative Brewing: Expect some of the same hit-making beers you’ve grown to love, alongside exciting new forays into the beer unknown.
- Bcorp Score: An impressive 110.3, reflecting a strong commitment to sustainability and social responsibility in the beverages industry.
- Location: Rooted in the heart of Jackson Hole, Wyoming, a place known for its rugged beauty and adventurous spirit.
Melvin Brewing and Roadhouse Brewing: The Dynamic Duo
At the heart of Pure Madness Brewery Group are Melvin Brewing and Roadhouse Brewing, two brands that have carved out their own unique identities in the craft beer scene. Melvin Brewing is known for pushing boundaries with bold, hop-forward beers that pack a punch, while Roadhouse Brewing brings a distinct style that’s both approachable and adventurous. Together, they’re not just coexisting — they’re amplifying each other’s strengths, creating a supergroup that’s ready to shake up the beer world.
Upcoming Events: Mark Your Calendar
Keep an eye out for some seriously fun events, with the Halloween celebration on October 31, 2025, already on the radar. It’s the perfect occasion to dive into the madness, enjoy some killer brews, and soak up the unique vibe that only Pure Madness Brewery Group can deliver. Whether you’re a local or just passing through Jackson Hole, these events promise to be unforgettable.
Shop Products: Bold, Questionable, and Delicious
The products from Pure Madness Brewery Group aren’t just beers — they’re statements. Bold, questionable, and maybe even a little bit wild, these brews might just get you compliments from people with great taste. Whether you’re a seasoned beer lover or just starting your craft beer journey, there’s something here that’ll catch your eye and tantalize your palate. Dive in and see what madness tastes like.
Project Impact: Aligning with Sustainable Development Goals
- SDG 12: Responsible Consumption and Production — Emphasizing sustainable brewing practices and reducing environmental impact.
- SDG 8: Decent Work and Economic Growth — Supporting local economies and creating jobs in the Jackson Hole area.
- SDG 9: Industry, Innovation, and Infrastructure — Driving innovation in brewing techniques and collaborative business models.
- SDG 15: Life on Land — Operating in harmony with the natural beauty of the Tetons and surrounding ecosystems.
Jackson Hole: The Perfect Backdrop for Pure Madness
Jackson Hole isn’t just a location; it’s a character in the story of Pure Madness Brewery Group. Known for its breathtaking landscapes and adventurous spirit, this Wyoming gem provides the perfect backdrop for a brewery group that’s all about boldness and innovation. The rugged terrain and vibrant community inspire every batch brewed under the Pure Madness roof, making each sip a taste of the wild, untamed beauty of the Tetons.
