What is the NorsePure Project?
NorsePure strives to make this world a little better by introducing sustainable and effective disinfectant products. At its core, NorsePure AS was founded on a mission to revolutionize water and environmental safety by offering powerful, eco-conscious disinfection solutions across diverse sectors. The project focuses on creating products that not only protect health but also respect the environment, aiming to reduce the ecological footprint while maintaining top-notch hygiene standards.
Main Benefits of NorsePure’s Approach
Freebac, NorsePure’s flagship product, stands out in the crowded disinfectant market. Here’s why it matters:
- Uses only food-safe stabilisers combined with aseptic grade hydrogen peroxide
- NSF-certified, ensuring safety and reliability
- Broad-spectrum disinfectant effective across healthcare, food processing, agriculture, livestock, aquaculture, and water treatment
- Breaks down into harmless oxygen and water, leaving no toxic residues
- Offers a safer alternative to traditional disinfectants like chlorine, which can produce harmful by-products
- Targets resilient pathogens such as Cryptosporidium, amoeba, and Legionella, which chlorine often fails to eliminate
The Challenge with Traditional Disinfectants
Traditional disinfectants, especially chlorine, have been the go-to solution for decades. But here’s the catch: chlorine isn’t always effective. It struggles against tough protozoan pathogens like Cryptosporidium and amoeba, which can harbor dangerous bacteria such as Legionella. Plus, chlorine disinfection often results in chemical by-products that pose risks to both human health and the environment. This gap in effectiveness and safety has driven the need for alternatives that can do better—without compromising the planet.
How Freebac Sets Itself Apart
Freebac is not just another disinfectant. It’s a game-changer. By combining a unique stabiliser with aseptic grade hydrogen peroxide, Freebac delivers a powerful, all-purpose disinfectant that’s broad-spectrum and eco-friendly. It’s designed to be used confidently, without the worry that the cure might be worse than the disease. This product truly degrades into oxygen and water, leaving behind no harmful residues—something that’s rare in the disinfection world.
NorsePure’s Vision for Global Water Safety
NorsePure AS was forged from a genuine wish: to clear Legionella and other pathogens from water systems worldwide, potentially offering safe drinking water on a global scale. Unsafe water sources cause millions of deaths annually, making disinfection a critical part of public health. The company’s vision extends beyond just products; it’s about creating a safer, healthier world where access to clean water is a reality for all.
Project Impact: Alignment with Sustainable Development Goals
- Goal 3: Good Health and Well-being – by reducing waterborne diseases through effective disinfection
- Goal 6: Clean Water and Sanitation – ensuring safe drinking water globally
- Goal 9: Industry, Innovation, and Infrastructure – developing innovative, sustainable disinfection technologies
- Goal 12: Responsible Consumption and Production – using eco-friendly ingredients that break down harmlessly
- Goal 13: Climate Action – reducing environmental impact through sustainable practices
Looking Ahead: The Future of Sustainable Disinfection
NorsePure is committed to changing the present future of disinfection. The goal? To make sustainable disinfectants accessible to everyone who cares about reducing their ecological footprint. It’s about making this planet habitable not just for humans, but for all organisms now and in the years to come. With innovative products like Freebac leading the way, NorsePure is paving a path toward greener, healthier, and more resilient societies.
