What Modus Persona Is All About
Modus Persona is a marketing and consulting agency built from the ground up to do one thing: AMPLIFY YOUR PURPOSE-DRIVEN MISSION. It’s not just about business as usual here. Instead, it’s about turning unique business challenges into breakthrough solutions that truly make a difference – for the company, its clients, and the world we all share. Whether it’s helping veterans with hearing loss find new ways to stay connected, genuinely caring for cancer patients in underserved communities, or supporting K-9 Officers who protect communities fearlessly – what their clients do best reflects the core values that inspire Modus Persona to do what they do best.
The Main Benefit: Purpose Meets Profit
Modus Persona is proud to be a certified B Corporation, which means they hold themselves accountable to a global community of like-minded businesses striving to do good in the world. This balance of purpose and profit isn’t just talk – it’s baked into everything they do. Here are some key figures and facts that highlight their commitment:
- B Corp Certification earned in 2020, joining a worldwide roster of businesses balancing purpose and profit.
- Achieved an impressive B Corp score of 98.5, well above the 80-point minimum required.
- Average businesses of similar size score less than 50 on their first assessment – Modus Persona blew that out of the water.
- Committed to verified social and environmental performance, public transparency, and legal accountability.
- Focus on enriching lives of team members while taking genuine responsibility for business practices and community impact.
Industries That Shape Their Expertise
The handpicked team at Modus Persona brings deep experience across a wide range of industries. This collective knowledge, combined with an insatiable curiosity, empowers them to craft strategies and creative solutions for any problem. Their expertise spans:
- Healthcare
- Telecom
- Data Storage
- Retail
- Manufacturing
- Financial Services
- Tourism
- Military & Veterans
- Education
- Agribusiness
- Technology
- Renewable Energy
What It Means to Be a Certified B Corporation
Being a certified B Corporation isn’t just a badge of honor – it’s a serious commitment. Modus Persona had to meet the highest standards of social and environmental performance, public transparency, and legal accountability. This means balancing profit with purpose isn’t optional; it’s essential. The certification process involves a rigorous Business Impact Assessment (BIA) that measures how a company operates and how it benefits all stakeholders. Scoring at least 80 points is tough, but Modus Persona scored an outstanding 98.5, showing their dedication to building a more inclusive and sustainable economy.
The Team Behind the Magic
Modus Persona’s team is no ordinary group. They’re a handpicked collection of professionals with deep experience across multiple industries and roles. This diversity of backgrounds and perspectives fuels their creativity and strategic thinking. Their shared curiosity and wisdom from countless lessons learned enable them to tackle any challenge with confidence and insight. It’s this blend of expertise and passion that allows them to deliver breakthrough solutions that truly amplify their clients’ missions.
Project Impact and Sustainable Development Goals (SDGs)
- SDG 3: Good Health and Well-being – Supporting healthcare initiatives and underserved communities.
- SDG 8: Decent Work and Economic Growth – Empowering businesses to balance profit with purpose.
- SDG 9: Industry, Innovation, and Infrastructure – Driving innovation across diverse industries.
- SDG 10: Reduced Inequalities – Helping veterans, cancer patients, and community protectors.
- SDG 12: Responsible Consumption and Production – Committing to sustainable business practices.
- SDG 13: Climate Action – Supporting renewable energy and environmental responsibility.
- SDG 17: Partnerships for the Goals – Collaborating with a global community of like-minded businesses.
Keywords That Define Their Expertise
Modus Persona’s work spans a broad spectrum of marketing and consulting specialties. Their expertise includes Marketing, Advertising, Consulting, Strategy, Digital, Creative, Design, Analytics, SEM, CRM, Copywriting, Copyediting, Media, Radio, Video, SEO, CMS, Website, Photography, and platforms like Oracle, Eloqua, Marketo, and HubSpot. This wide-ranging skill set allows them to craft tailored solutions that meet the unique needs of each client, ensuring their purpose-driven mission is amplified across every channel and touchpoint.
