What is Media Bounty?
Media Bounty is a creative and media agency with a clear mission: to prove that environmental and social innovation can actually boost business performance. They team up with future-facing brands—those pushing the world toward a sustainable economy. Their crew? A diverse mix of creative thinkers, communicators, sustainability experts, business and brand strategists, media planners, and, quite frankly, status quo squashers. It’s a group that’s all about shaking things up for good.
The Main Benefit of Media Bounty’s Approach
Here’s what sets Media Bounty apart and why it matters:
- B Corp score of 94.5—talk about walking the talk in sustainability.
- Transparent media buying—no hidden markups, no commissions, no rebates pocketed.
- Over 200 agencies and brands globally have adopted their ethical advertising manifestos.
- Charity partnership with World Land Trust, protecting critically threatened forests and species worldwide.
- Five paid volunteering days annually for every team member—because giving back is part of the culture.
Creative Campaigns That Shift Desire
Media Bounty doesn’t just create ads—they craft creative ideas and strategies designed to nudge people toward more sustainable brands and lifestyles. The magic lies in blending creativity with transparency, especially in media buying. It’s about making sustainability not just a choice but a desire. And yes, every campaign is delivered with a media-neutral approach, ensuring honesty and integrity throughout.
Regenerative Brand Strategy
When it comes to brand strategy, Media Bounty takes a regenerative approach. What does that mean? Strategies that give more than they take—from people and the planet alike. This isn’t just about being green; it’s about winning your category with a first-mover advantage. It’s a fresh way to think about growth, one that’s rooted in responsibility and innovation.
Transparent Media Planning & Buying
Media Bounty’s media planning and buying philosophy is refreshingly straightforward. They operate with a transparent, media-neutral approach—no markups, no commissions, no rebates kept under the table. Plus, they only collaborate with like-minded vendors who share their values. This ensures that every penny spent aligns with their ethical standards and supports the bigger mission.
Project Impact: Sustainable Development Goals (SDGs) Linked to Media Bounty
- SDG 12: Responsible Consumption and Production
- SDG 13: Climate Action
- SDG 15: Life on Land
- SDG 17: Partnerships for the Goals
Living Their Values Every Day
Media Bounty’s values aren’t just words on a page—they’re lived daily. They co-founded the Conscious Advertising Network to push for more ethical advertising worldwide. Their manifestos have reached influential platforms like the United Nations and COP26. They’re selective about who they work with—no brands that make their moral compass spin. And their team? They’re empowered to volunteer for causes close to their hearts, from planting trees to mentoring others. It’s a culture that’s as much about impact as it is about innovation.
