What the Project Is
Greenpeople creates and develops formulas that combine the natural characteristics present in fruits and vegetables to deliver safe, nutritious, and tasty products. Using only pressed vegetables, greens, and fruits, the process steers clear of any type of preservatives, chemical additives, or refined sugar. This natural approach means a focus on preserving the intrinsic benefits of raw produce, while offering a delicious way to consume essential nutrients. The idea is simple yet powerful… It is about capturing nature’s bounty in every bottle.
Main Benefits
Here are some key figures and facts that highlight the project’s main benefits:
- Only pressed vegetables, greens, and fruits are used, ensuring a pure product free from chemical additives.
- Fresh fruits and vegetables are harvested and sent directly to the factory from local suppliers in the mountainous region of Rio de Janeiro.
- Cold pressing minimizes oxygen contact during the extraction of juices, preserving the natural taste and nutrients.
- Bottles are BPA-FREE, eliminating contamination by Bisphenol-A and safeguarding consumer health.
- High Pressure Processing (HPP) ensures the elimination of microorganisms, giving the juices up to 90 days shelf life without pasteurization.
Fruit and Vegetable Harvesting
In the beginning, the journey starts with harvesting fresh fruits and vegetables that capture the essence of nature. Every day, a network of small local agricultural producers from the mountainous region of Rio de Janeiro supplies the ingredients. This direct connection between the fields and the factory is crucial, as the foods are immediately sent to the production facility. This ensures that all produce arrives in peak condition, allowing the natural flavors and nutrients to shine through. The process is straightforward yet impactful – harvest freshly, transport quickly, and work with the best raw materials available.
Selection and Cold Pressing
After arrival at the factory, there is an immediate and rigorous control stage that selects only the foods which meet very specific quality standards established for each fruit and vegetable. The careful selection process helps in choosing the best raw materials for the juices. Once selected, the extraction begins, and the cold pressing technique is used – slowly and gently pressing the fruits and vegetables to minimize contact with oxygen. This method maintains the maximum amount of original nutrients, ensuring that the products remain as true as possible to the fresh fruits and greens they come from… It’s all about preserving nature’s gift in every drop.
Bottling and High Pressure Processing
The process continues with a focus on modern bottling and safety techniques. The juices are bottled using BPA-FREE containers, which means that no Bisphenol-A is present to contaminate the final product. The significance of BPA-Free lies in ensuring that the natural juice remains pure without any unwanted chemical residues. Following the bottling, the product undergoes a unique pressurization process using HPP technology. This cold high-pressure technique eliminates any microorganisms that could jeopardize shelf life and food safety while successfully preserving the vital nutrients found in fruits, vegetables, and greens. With this environmentally conscious and effective approach, the juices maintain their quality for up to 90 days, all without the use of chemical additives, preservatives, or high temperatures. The fact that the juices are not pasteurized means they keep the nutritional properties active, ready for the consumer to enjoy at any time.
Project Impact
- SDG 2 – Zero Hunger: By providing nutrient-rich, natural juices, the project supports better access to healthy food options.
- SDG 3 – Good Health and Well-being: With no chemical additives or refined sugar, the products promote a healthier lifestyle.
- SDG 12 – Responsible Consumption and Production: The focus on sourcing locally, minimizing additives, and employing sustainable practices reinforces responsible production.
- SDG 15 – Life on Land: By collaborating with small local agricultural producers, the project contributes to sustainable agriculture and land prosperity.
Customer Connection and Transparency
Transparent communication and commitment to quality are at the core of this initiative. The contact channel is available through the Instagram page, ensuring that consumers have a direct connection to learn more about the journey behind every bottle. Additionally, the project incorporates clear details like the privacy policy and legal information under the framework of LGPD. For instance, the identification number 21.746.980/0001-46 belonging to GREENPEOPLE INDUSTRIA E COMERCIO DE ALIMENTOS LTDA is openly provided so that everything is on record. This openness lends credibility to the entire operation, ensuring that every interested party can verify the company’s compliance with established norms and feel confident about the integrity of the product.
