What is Ginger & Maude Hair Salons?
Ginger & Maude® Hair Salons are more than just your average beauty salon—they’re a vibrant community hub where hair services meet heart. Founded in 2008 with a fiery inspiration drawn from the stunning uniqueness of red hair, the salon has evolved into a colorful celebration of all hair types—waves, curls, coils, and every shade in between. It’s a place where everyone is invited to be seen, supported, and encouraged to express their true selves. With multiple locations around Portland and extended hours, Ginger & Maude offers a boutique salon experience that’s personal, inclusive, and always welcoming.
Main Benefits of Ginger & Maude Hair Salons
What sets Ginger & Maude apart? It’s their commitment to doing business better—not just for clients, but for people and the planet. Here are some standout facts and figures:
- North America’s first B Corp™ hair salon brand, boasting a B Corp score of 83.8.
- Hairstylists earn a living wage and receive full benefits.
- Ongoing professional development and continuing education for all stylists.
- Strong focus on sustainability and ethical partnerships.
- Active community involvement through volunteer work and charitable donations.
- Winner of KEVIN.MURPHY’s 2024 “The Choices We Make” ICON Award.
Commitment to Inclusion and Well-Being
From the very beginning, Ginger & Maude has been about more than just hair. It’s about creating a safe, inclusive space where every individual feels celebrated for exactly who they are. The salon listens closely to its community, adapting and growing to embrace all voices and identities. This dedication to well-being extends beyond clients to employees and the wider community, fostering an environment where hearts and bodies are protected and nurtured.
Championing Sustainability and Ethical Business
Ginger & Maude takes its B Corp™ certification seriously, which means meeting rigorous standards of social and environmental performance, transparency, and accountability. This commitment influences every decision—from the products they use (like Goldwell® and KEVIN.MURPHY®) to the partners and suppliers they choose. The salon’s approach is about reducing inequality, supporting healthier communities, and creating dignified, high-quality jobs. Even their new Tigard location is on track to become fully certified after its first year.
Celebrating Hairstylists and Quality Service
The salon’s love for hairstylists shines through in its training and support programs. Every newly licensed stylist undergoes a comprehensive Ginger & Maude training program, ensuring consistency and quality across all services. Continuing education keeps the team sharp and inspired, so clients always leave with fresh, fabulous looks. It’s a place where talent is nurtured and celebrated, making sure the salon experience is top-notch every single time.
Project Impact on Sustainable Development Goals (SDGs)
- SDG 3: Good Health and Well-being – promoting physical and mental wellness in the salon environment.
- SDG 5: Gender Equality – fostering an inclusive workplace and community.
- SDG 8: Decent Work and Economic Growth – providing living wages and professional growth opportunities.
- SDG 10: Reduced Inequalities – creating safe spaces for all identities and backgrounds.
- SDG 12: Responsible Consumption and Production – prioritizing sustainable products and practices.
- SDG 13: Climate Action – reducing environmental impact through ethical business choices.
The Heart Behind Ginger & Maude
At its core, Ginger & Maude is about love—love for hair, yes, but more importantly, love for people. Founder Deanna Everson envisioned a salon that’s a beacon of positive change in the industry, and that vision continues to evolve. The salon’s journey from a red-hair-inspired dream to a diverse, inclusive movement shows how listening to the community can transform a business. It’s a place where every visit feels like joining a movement—one that’s making the salon world kinder, more sustainable, and a whole lot more fabulous.
