What the Project Is
The project is centered on a beverage initiative that celebrates 100% organic tea made with passion and care. It is an endeavor synonymous with English Tea and its commitment to sustainable practices. At its core, this project represents a vibrant organic tea revolution that brings together small organic farmers and locally grown ingredients from Sri Lanka, aiming to create shared value within the tea industry. English Tea’s story is built on a clear mission: making the planet a better place for all living beings through ethical practices and sustainability at every step. It is a purpose-driven project that intertwines environmental security, economic prosperity, and a community spirit that uplifts everyone in its value chain… a truly inspiring approach.
Main Benefit of the Initiative
Key figures and facts that highlight the unique benefits include:
- Bcorp score of 117.8, underscoring robust social and environmental performance
- Organic tea produced through 100% organic practices, ensuring premium quality
- Significant support for small organic farmers in Sri Lanka through direct relationships, premium pricing, and long-term contracts
- The project fosters Creating Shared Value by contributing to organic certification and investing in sustainable equipment
- Emphasis on premium gifts and exclusive products, such as Advent Calendars, that celebrate high-quality organic tea
The Spirit of Sustainable Tea
SUSTAINABLE TEA: CELEBRATING SUSTAINABILITY AT EVERY STEP is not just a tagline but a way of life for English Tea. Every aspect of the project is designed to have a positive impact on the environment and on people. English Tea partners with everyone in its value chain to ensure that the approach to production and distribution is as eco-friendly as possible. This means adhering to sustainable practices that go hand in hand with fair trade principles and community support. It is a project that genuinely cares about creating a world where people thrive and the environment is respected… a truly holistic vision.
Excellence in Every Cup
EXCELLENCE is the cornerstone of this initiative. The devotion to delivering excellent-quality organic tea is evident in every step of production – from the careful planting and meticulous picking to the processing with love. There is a strong emphasis on community, with every partner, supplier, and tea lover playing an integral role. The approach is marked by exceptional attention to detail and a commitment to continuous improvement. This dynamic process ensures that every sip of tea is not only delicious but also a testament to the project’s dedication to quality and sustainability.
The Organic and Ethical Approach
WHY ORGANIC? Because it is better for farmers, consumers, and the planet. By going organic, the project has forged long-lasting relationships with manufacturers and small organic farmers in Sri Lanka. The benefits include paying premium prices, securing long-term contracts, and providing necessary training and support to ensure that ethical practices extend throughout the supply chain. This engagement is a reflection of a virtuous cycle where everyone – from the farm grower to the tea drinker – wins. And, of course, it is better for the environment! There is a deep-rooted sense of responsibility here that underscores every decision and every action taken.
The Heart of Shared Value Creation
The emphasis on Creating Shared Value lies at the heart of the tea revolution. This initiative is determined to shape and evolve the tea world with an unwavering commitment to integrity and social good. The project is more than a business venture; it is a purposeful campaign that puts people and the planet first. Even when challenges arise, the ethos of Doing the Right Thing remains constant. This means forging profitable but meaningful connections that not only promote exceptional organic tea but also empower communities and deliver lasting benefits. It is an approach that champions fairness, celebrates nature, and embraces the joy of a simple cup of tea.
Project Impact and Sustainable Development Goals
- SDG 8: Decent Work and Economic Growth – supporting fair relationships and long-term contracts for small organic farmers
- SDG 12: Responsible Consumption and Production – ensuring sustainable practices throughout the production process
- SDG 13: Climate Action – celebrating environmental stewardship and the wonders Mother Nature offers
- SDG 2: Zero Hunger – strengthening local economies and ensuring ethical food production with organic practices
Looking Forward: The Tea Revolution Continues
With a legacy built on sustainability, excellence, and shared values, the tea revolution marches on. The project not only offers premium quality organic teas but also paves the way for future endeavors that prioritize environmental and social well-being. The journey is marked by continuous innovation and a heartfelt commitment to the community, ensuring that every new step taken further cements the project’s status as a trailblazer in sustainable tea production. This forward-thinking initiative continues to redefine what it means to produce, celebrate, and share organic tea in a world that is ever-changing, always inspiring the next chapter in the evolving tea story…
