What This Project Is All About
This apparel project isn’t just about making sportswear — it’s about a mission. The wing symbol? It’s more than a logo; it stands for elevating athletes through superior performance and pushing the boundaries of sustainable excellence. Every piece created here is designed to help athletes move, run, jump, and lift — all while keeping the planet’s future in mind. From recycled and recyclable materials to being chemical and dye free, the products are life cycle assessed and third-party authenticated. Simply put, sustainability isn’t an afterthought; it’s the foundation. And they’ve never made a product that isn’t sustainable — and never will.
The Main Benefit: Sustainable High Performance
What really sets this project apart? It’s the perfect blend of sustainability and high performance. Here are some key facts that highlight its impact:
- B Corp score of 103.4 — a testament to its commitment to social and environmental performance.
- All products are recycled, recyclable, biodegradable, chemical free, and dye free.
- Life cycle assessed and third-party authenticated to ensure transparency and accountability.
- Engineered to perform at the highest level — tested on the world’s best athletes.
- Focus on custom teamwear that doesn’t compromise on sustainability or quality.
Redefining What Zero Means
“Redefining Zero” isn’t just a catchy phrase — it’s about changing the narrative around sustainability and high performance. Instead of settling for “zero impact” as a limit, this project pushes beyond, aiming for a future where sportswear not only minimizes harm but actively contributes to a healthier planet. It’s a bold vision that challenges the status quo and inspires innovation in every stitch and seam.
Fabric Library: A Treasure Trove for the Planet
One of the standout features is the Fabric Library — a curated collection of materials that safeguard the planet for the future. It’s easy to overlook the fabric’s role, but here, it’s front and center. The choice of fabric affects performance, sustainability, comfort, and durability. By carefully selecting and innovating with materials, this project ensures every garment is a material difference — literally and figuratively.
Tested on the World’s Best Athletes
Performance isn’t just a buzzword. These products are engineered to perform at the highest level and have been tested on elite athletes worldwide. This rigorous testing guarantees that the apparel not only meets but exceeds expectations — proving that sustainability and top-tier performance can go hand in hand. It’s about winning, yes, but winning responsibly.
Project Impact on Sustainable Development Goals (SDGs)
- SDG 3: Good Health and Well-being — promoting active lifestyles through high-performance sportswear.
- SDG 12: Responsible Consumption and Production — using recycled, recyclable, and biodegradable materials.
- SDG 13: Climate Action — reducing environmental impact through sustainable manufacturing.
- SDG 15: Life on Land — preserving ecosystems by avoiding harmful chemicals and dyes.
- SDG 17: Partnerships for the Goals — collaborating with third-party authenticators to ensure transparency.
Winning Is Not Enough
For this project, winning goes beyond the scoreboard. Sustainability is non-negotiable — they will never make a product that isn’t sustainable. It’s a commitment that runs deep, driving every decision and innovation. This isn’t just about apparel; it’s about redefining what it means to succeed in sportswear — where the planet’s health and athlete’s performance are equally prioritized.
