What This Project Is All About
This project is a powerhouse in the Film, TV & music production industry, driven by a creative agency that truly gets what matters. It’s not just about making noise; it’s about crafting advertising that matters. Fueled by the biggest issues society faces today, this agency is all about purpose-led campaigns that push for positive progress. Their approach? Integrated, agile, and all in-house — blending strategy and creativity seamlessly, with a production team that sparks industry envy. The focus is long-term thinking and real impact, not just quick wins.
The Main Benefit of This Approach
Here’s what sets this project apart:
- B Corp score of 109.5 — a solid marker of social and environmental commitment.
- Works with notable clients like Battersea Dogs & Cats Home, Mind, Macmillan Cancer Support, Save The Children International, and more.
- Delivers long-term, integrated creative strategies across brand, fundraising, corporate partnerships, and beyond.
- Known for vigorous campaigns that don’t just turn heads but challenge minds and reframe conversations.
- Governed by B Corp principles, daring to tackle the biggest social and environmental causes.
How They Make It Happen
The secret sauce? It’s all about connection. This agency understands that it’s not enough for a brand to just get noticed. You need insight — deep, meaningful insight — to truly challenge minds and shift conversations. Their methodology is integrated and agile, with strategy and creative working hand in hand. Plus, having an in-house production team means they can take ideas to the next level, delivering work that’s both innovative and impactful.
Notable Projects That Speak Volumes
Their portfolio is packed with campaigns that make a difference. From uniting hospices to protect the future of care, to saving our mightiest ally in the fight against climate change, their work hits hard and hits home. They’ve reinvented DRTV, smashed fundraising targets, and encouraged more men to talk about cancer. Each project is a testament to their commitment to social impact and creative excellence.
Events and Insights That Lead the Way
Beyond campaigns, this agency is at the forefront of industry conversations. They host events like “Future of Legacy Fundraising: Inspiring Long-Term Giving” and “How AI Is Being Used in the Third Sector: Campaigns, Data & Efficiencies.” Their insights dig deep into fundraising trends, sustainable production, and lessons from brand purpose campaigns like L’OCCITANE’s latest. It’s about evolving, innovating, and staying ahead of the curve.
Project Impact Aligned with Sustainable Development Goals
- SDG 3: Good Health and Well-being — through campaigns supporting health charities and awareness.
- SDG 13: Climate Action — by tackling environmental causes and promoting sustainability.
- SDG 10: Reduced Inequalities — working with diverse clients to promote social justice.
- SDG 17: Partnerships for the Goals — fostering corporate partnerships and collaborations.
- SDG 4: Quality Education — through campaigns that educate and inspire change.
Why This Matters in Today’s World
In a world flooded with content, this project stands out by focusing on what truly matters. It’s not just about creative flair or flashy marketing — it’s about making a real difference. By aligning with B Corp principles and tackling the biggest social and environmental challenges, this agency shows that advertising can be a force for good. Their work inspires long-term giving, sparks important conversations, and pushes brands to be on the right side of history. Simply put, it’s advertising with a heart and a purpose.
