What is Colorush All About?
Colorush is not just a fashion label; it’s a vibrant celebration of bold self-expression. Founded by Jill Shaw and Roxanne Sabbe—two soul sisters with a fearless passion for color and creativity—this Belgian brand was born from a desire to empower people to wear their uniqueness loud and proud. Starting as a leap of faith, Colorush has blossomed into a global name known for its fearless creativity and commitment to helping everyone express themselves through daring designs and vibrant hues.
The Main Benefit: Why Colorush Stands Out
At the heart of Colorush lies a blend of style, sustainability, and comfort that’s hard to beat. Here’s what makes it truly special:
- 10% off your first order with code AW25—plus free global shipping on all orders.
- Products crafted from pure cashmere, offering a hand-feel so soft, you’ll never want to take it off.
- Use of OEKO-TEX certified bespoke dyes, ensuring responsible and safe production.
- A unique mix of cool, feel-good shapes combined with waves of soft neutrals, fresh pastels, and popping brights.
- Rooted in Belgian design DNA, with a surfer girl muse and a kick-ass C~RUSH club vibe.
The Founders’ Story: Jill and Rox’s Journey
Jill and Rox started Colorush with a simple but powerful idea: to create fashion that’s fearless, fun, and full of life. Their journey began with a passion for vibrant, risk-taking fashion that breaks the mold. It’s about more than just clothes—it’s about inspiring people to express themselves boldly, to take risks, and to embrace color in all its glory. From humble beginnings, their brand has grown into a beacon of creativity and self-expression worldwide.
Colorush’s Unique Style and Design Philosophy
Colorush is all about mixing cool, feel-good shapes with a palette that’s anything but boring. Imagine soft neutrals, fresh pastels, and bright pops of color all coming together to create pieces that feel alive and full of spirit. Inspired by their surfer girl muse and the energy of their C~RUSH club, the designs are effortlessly cool and endlessly wearable. It’s fashion that feels good, looks good, and makes you feel unstoppable.
Caring for Your C~RUSH: The Brand’s Commitment
Taking care of your Colorush pieces means caring for a lifetime of adventures. The brand’s C~RUSH care philosophy encourages customers to treat their garments with love and respect, ensuring they stay soft, vibrant, and ready for whatever comes next. This isn’t just about fashion—it’s about building a lasting relationship with your clothes, one that honors quality and sustainability.
Colorush’s Impact on Sustainability and Responsibility
- Promotes sustainable fashion through the use of pure cashmere and OEKO-TEX certified dyes.
- Supports responsible production practices that minimize environmental impact.
- Encourages mindful consumption and garment care to extend product life.
- Empowers self-expression while fostering a community around creativity and sustainability.
- Aligns with global goals for sustainable development and ethical fashion.
Following the Journey: Staying Connected with Colorush
Colorush invites everyone to follow their journey—not just as a brand, but as a movement. From new collections to behind-the-scenes stories, the brand keeps its community engaged and inspired. It’s about more than just shopping; it’s about joining a vibrant, fearless tribe that’s coloring the world wild, baby. Stay tuned, stay bold, and keep expressing yourself with Colorush.
